Brand Food Fights

Beyond Social Media Show, Episode 278

Co-hosts BL Ochman and David Erickson discuss French’s & Oscar Mayer’s ice-cream fight; the Minnesota Vikings ambassador employee; Pixel 4’s gesture control; the Oakland A’s PR investment; the global emoji culture; the great automatic advertizator that may put marketers out of work; what the top 100 Instagram influencers earn; Facebook’s fake 126 million; the great Cambridge Analytica/Facebook election hack is now a Netflix must-watch video; how you can get a Master’s Degree in Cannabis Science; the great Facebook re-naming…and much, much more.

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Audio version of Episode 278 of the Beyond Social Media Show

Best Digital Cases

Brands’ Food Fight

Mustard flavored ice-cream is the perfect thing to put on your hot dog flavored ice cream. Or is it?

Minnesota Vikings’ Ambassador Employee

Second-year wide receiver Brandon Zylstra delights Minnesota Vikings fans at the team’s training camp.

Pixel 4 Touch Control

Google has come up with a smartphone screen you don’t have to touch.

Oakland A’s PR Investment

Signing a fan to a minor league contract will pay for the player’s salary many times over in public relations benefit.
View this post on Instagram

“How can you not be romantic about baseball” -Billy Beane Words cannot describe this feeling and I cannot thank everyone enough who has been part of this journey so far! My family has given me nothing but constant love and support throughout the last 9 months as I pursue a dream of mine that I’ve had since I was a little kid. It’s been a roller coaster to get here with many challenges and overcoming adversity. I’m grateful for all the trainers, coaches, friends, @rsrbaseball and everyone else who has supported me thus far! And for those who tell you that you can’t achieve your dreams, use that as fuel to work even harder. Because those people are the ones that settle. I’m grateful for the @athletics organization for giving me this opportunity! This story is not over. It is not the beginning. I am writing the next chapters and excited for this journey! Time to focus even more, work even harder, and it all starts with your mindset. Go after your dreams and make them a reality!

A post shared by Nathan Patterson (@njpatterson12) on

Emoji Love

Globally, people use emojis to communicate with each other more than 10 billion times a day.

The Great Automatic Advertizator

Chase Bank enters a five-year deal with AI partner Persado to help create marketing language across platforms.

Earn A Degree In Weed

Want prepare for the career of the future? Get a Masters Degree in Cannabis

Universities are offering degrees in weed science

Worst Digital Cases

Insta-rich Earnings

A new listing shows how much celebrities and influencers make per sponsored post. And yes, some do make $1 million per post.

126 Million Americans

The Great Hack

The Great Hack provides a truly horrifying view of how the 2016 election was influenced by Cambridge Analytica/Facebook. On Netflix.

The Great Facebook Renaming

What the hell?!?

Shiny New Stuff


Free library of mix and match illustrations of people. You can customize their positions, clothing, colors, and hairstyle. You can add scenes and use the power of libraries to make it your own.

Keyword Demographics

A free search demographics tool.

Screenshot: Keyword Demograhics For Social Media

The Daily Numbers

Chart: Digital Nevers

Beyond Social Media Hosts

Beyond Social Media Show