The Ascending Growth Of Podcast Marketing

Beyond Social Media - Podcast Marketing - Episode 226

Episode 226: BL and David discuss Google’s new strategy for leveraging the growing library of podcast content; the latest data from Edison Research about the podcast consumer; Amazon’s new Alexa Skill Blueprints feature; Jason Calacanis’ Open Book Challenge race to replace Facebook; SmugMug’s acquistion of Flickr; Burger King’s stealthy campaign to sneak Whoppers into movie theaters; Kellogg’s Frosted Flakes chocolate record; an advocacy campaign that turns victims of gun violence’s handwriting into a tool for change; teaching kids to be polite to machines; and much, much more.

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Starbucks Blacklash & David Bowie's Subway Station

Beyond Social Media - Starbucks Backlash - Episode 225

Episode 225: BL and David discuss the fallout Starbucks is enduring in the wake of the viral video of to black patrons being arrested for no good reason; the David Bowie subway takeover; the AlterEgo thought-activated device; Walmart Yodel Boy going viral; Phillips and the University of Minnesota’s Masonic Children’s Hospital innovating lighting to foster healing and recovery; bedtime stories read from space; the details on the surveillance society; a forensic tool for identifying fake photos and videos; an IKEA-friendly robot; Artificially Intelligent Flintstones episodes; the one-page Internet; and much, much more.

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Sinclair Broadcast Group's Supercut Video & How Carnival Got Its Snap Back

Beyond Social Media - Sinclair Group Script - Episode 224

Episode 224: BL and David discuss how Adidas will make a video for each of the 30,000 Boston Marathon runners; the horrifying Sinclair Broadcasting script compilation; Gaming for Dementia Research; how Carnival got its Snapchat handle back; how to have a shredding party at Office Depot; 9 Amazing April freebies; US government surveillance of journalists and influencers; Cambridge Analytica analysis; invisible cameras that will be everywhere; a complaint about YouTube targeting children’s data; all about the GDPR; a French Mayor’s nasty April Fool’s faux pas; secret honks give Chinese internet censors headaches; and much, much more.

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