Beyond Social Media - Snapchat Millionaires - Episode 334

BL and David discuss how Snapchat is shelling out one million dollars a day to get users to adopt its TikTok clone, Spotlight; Match.com’s match made in hell; Barbie’s new role as a digital influencer; Taco Bell’s potato CEO; Ben & Jerry’s new doggie desserts; NFL quarterbacks Aaron Rogers, Patrick Mahomes, and Baker Mayfield as spokesmen; Phishing’s Explosive Growth; the 2021 Edelman Trust Barometer; Apple Siri; Voice Recognition; Calendly; and much, much more.

Read More
Beyond Social Media - Augmented Reality 2.0 - Episode 332

Episode 332: BL and David discuss how Apple’s iPhone lidar technology is shaping the future of augmented reality; the wide release of Amazon’s Echo Frames; Twitter’s disappearing Fleets and potential audio chat; Midwest governors mask up for a pandemic PSA; AI software that stymies facial recognition technology; Apple Podcasts gets an embeddable player; LinkedIn’s top influencers for 2020; Frito-Lay sets up a holiday-themed merch shop; Pepsi makes an apple pie cola; Arby’s sells deep fried turkey pillows; Fake People are everywhere online; holiday eCommerce sales projections;…and much, much more.

Read More
Beyond Social Media - Lightspeed Internet - Episode 331

Episode 331: BL and David discuss Google’s infrared Internet project; sequential video storytelling; the Biden Harris transition website; Spotify buys Megaphone audio hosting provider; Four Seasons Total Landscaping’s VR furries; YouTube Rewind cancelled this year; MmHmm video conferencing addon comes out of beta; customizable Oreo cookies; Ticketmaster’s fan safety app; our post-literate society; law firms undermining democracy; support for pot legalization;…and much, much more.

Read More
Beyond Social Media - Walmart Plus Microsoft Equals TikTok - Episode 321

Episode 321: BL and David discuss Walmart and Microsoft tagging up to acquire TikTok; American Family Insurance’s perfectly targeted commercial; The Humanity Lab’s anti-racism efforts; KFC is finger lickin’ good no more; Instagram infographics; Spotify virtual events; COVID 19 gag rules; a fond farewell to Izzy’s Ice Cream; PPE vending machines…and much, much more.

Read More
Beyond Social Media - Walmart Drive-Ins - Episode 318

BL and David discuss the Walmart’s new parking lot drive-in movie theaters; giving credit to creators; why Microsoft wants TikTok; the pros and cons of WordPress’ auto-updates; Roger Federer’s rooftop tennis appearance; Google’s messy take on the customer journey; advertising agencies disclosing diversity data; Google News providing ‘for context’ links; Zoombombers hack the Twitter hacking trial; brands mistranslation misadventure; Trump’s ‘clean’ Internet; B2B salesperson traits;…and much, much more.

Read More
Beyond Social Media - American Surveillance State - Episode 308

Episode 308: BL and David discuss reauthorization of the Patriot Act, which gives law enforcement access to online browsing data without need for a warrant; IKEA’s furniture fort plans; Twitter’s new policy of labeling COVID-19 tweets; Bud Light bringing back the Real Genius campaign; augmented reality contact lenses; the future of restaurants; Brightcove’s new streaming service, Play TV; free virtual reality collaboration; the negative effects of bad news; the Ants of Facebook; the day Google Play Music died; the State of Social Media Marketing report;…and much, much more.

Read More
Beyond Social Media Covid-19 Care Packages - Episode 304

Episode 304: BL and David discuss the Twitter food drive; Steak Umm’s brilliant tweetstorm; how top New York restaurants are selling care packages & birthday party meals; a wedding photographer’s LEGO shoot; a no-contact haircut solution; virtual reality fitness; art for gerbils; music analytics for voice data; the Whirlpool Kids’ Chore Club; the transcribers of Reddit; some great resources to keep you sane; inbox Google Meet; Discord’s noise-cancelling AI; an email template malfunction;…and much, much more.

Read More
Beyond Social Media - Advertising Adapts To COVID-19 - Episode 303

Episode 303: BL and David discuss an incredible video produced from one of Mark Schaefer’s podcast episodes; rethinking marketing communcations in light of Abraham Maslow’s Hierarchy of Needs; the song God Save The City, a message of gratitude to those at the frontlines of the fight against coronavirus; how advertising is adapting to the COVID-19 pandemic; Apple’s retooling to make medical face shields; Samuel L. Jackson reads Stay The F*** Home; Dancing With COVID; Saturday Night Live returns…remotely; Shake Shack’s DIY burger; Google Maps highlights help; found object art; seven days of hope; the loss of John Prine; postponed emojis; Facebook keeps wanting you to use its ‘Tinder’; pausing campaigns;..and much, much more.

Read More
Beyond Social Media - Coronavirus Crisis - Episode 300

Episode 300: Co-hosts B.L. Ochman and David Erickson discussed the coronavirus crisis, including: The contrast in leadership between governors Andrew Cuomo and Tim Walz and Trump; Siri’s response to Do I Have The Coronavirus?; Smart thermometers that may be able to identify local outbreaks; Covid 19 pandemic maps; Twitter helping brands communicate during the crisis; a New York-based Chinese immigrant stepping up to manufacture personal protective equipment for health care workers; the responsibility of the media in broadcasting the White House coronavirus “briefings” live; Moe Williams’ daily doodles; Willie’s American Guitars offer two-minute guitar lessons on Facebook; Amazon limits non-essential shipments; the ENKI Brewing Company taproom goes curbside; coronavirus resources and free entertainment; pandemic gallows humor; Google’s California-only Covid 19 triage website; the two faces of Fox News; the Army’s social media manager gets canned; idiots that will cost lives; TV commercials that have not aged well in the coronavirus era; live webcams broadcasting deserted public spaces; the Department Of Justice wanting to suspend costitutional rights; …and much, much more.

Read More
Beyond Social Media - Twitter & LinkedIn Stories - Episode 299

Episode 299: BL and David discuss LinkedIn and Twitter are jumping on the Story bandwagon; the City of Austin cancels SXSW over Coronavirus fears; The Office’s Kevin’s famous chili returns; a viral voicemail plays in movie theaters; The Simpsons are recreated in CSS code; AR glasses let firefighters see through smoke; Redditors fight disinformation; Heineken has a drink and drive public fridge; WHO TikToks Coronavirus …and much, much more.

Read More