Beyond Social Media - Celebrity Conspiracy Debunkers - Episode 316

Episode 317: BL and David discuss John Oliver’s celebrity conspiracy debunkers; Netflix enlists Reddit digital detectives; Minnesota Search Engine Marketing Association’s virtual happy hours; the return of Apple’s Underdogs; reporter’s email newsletters; Amazon delays Prime Day; Hootsuite adds Google My Business; Brickrolling; Yelp’s economic indicators; Facebook’s parallel universe;…and much, much more.

Read More
Beyond Social Media - Twitter Gets Vocal - Episode 312

BL and David discuss Twitter’s new voice tweet feature; Target recognizing Juneteenth; Spotify lands DC comics for scripted drama podcasts; Netflix’ Reid Hastings donates $120 million to black colleges; Fox News doesn’t get the joke; Facebook’s Ad Library spying tool; Trump’s Nazi ads removed; Flipboard’s Fox News problem; #RIPTacoBell trends; A PR person from hell;..and much, much more.

Read More
Beyond Social Media - Coronavirus Crisis - Episode 300

Episode 300: Co-hosts B.L. Ochman and David Erickson discussed the coronavirus crisis, including: The contrast in leadership between governors Andrew Cuomo and Tim Walz and Trump; Siri’s response to Do I Have The Coronavirus?; Smart thermometers that may be able to identify local outbreaks; Covid 19 pandemic maps; Twitter helping brands communicate during the crisis; a New York-based Chinese immigrant stepping up to manufacture personal protective equipment for health care workers; the responsibility of the media in broadcasting the White House coronavirus “briefings” live; Moe Williams’ daily doodles; Willie’s American Guitars offer two-minute guitar lessons on Facebook; Amazon limits non-essential shipments; the ENKI Brewing Company taproom goes curbside; coronavirus resources and free entertainment; pandemic gallows humor; Google’s California-only Covid 19 triage website; the two faces of Fox News; the Army’s social media manager gets canned; idiots that will cost lives; TV commercials that have not aged well in the coronavirus era; live webcams broadcasting deserted public spaces; the Department Of Justice wanting to suspend costitutional rights; …and much, much more.

Read More
Beyond Social Media - Corona Beer Virus - Episode 298

Episode 298: BL and David discuss absurd Corona Beer Virus searches and fears; CNN weatherman’s face filter forecast; Giphy and Jif peanut butter’s Gif or Jif debate ad; students learning media literacy in school; Walmart’s reply to David’s Tweet shows smart earned media strategy; Stars & Stripes deleted by vindictive Trump; LinkedIn adds pinned updates; podcast rankings and Netflix rankings released; anti-Putin blogger assassinated; Leap Year baby finally turns 21; Greta Thunberg responds like a heroine; Bloomberg will send Trump a pink slip for you…and much, much more.

Read More
Beyond Social Media - Vindictive Valentines - Episode 295

Episode 295: BL and David discuss “Cry Me A Cockroach” vindictive Valentines via San Antonio Zoo; social media savvy Astronaut Christina returns to earth; Seventh Generation’s brilliant State of the Union ad; Spotify’s podcast expansion; flirting with Tinder bots; how Netflix gets to the Oscars; Twitter squashes student’s parody, then apologizes; Planters Baby Nut banned; best and worst Super Bowl LIV ads; the Iowa Caucus debacle; hacking Google Maps; world’s worst job ad and world’s funniest resume; Clearview AI slapped with cease-and-decists; Celebrity Cruises’ clueless commercial; 2020 election disinformation wars; Edelman Trust Barometer…and much, much more.

Read More
Beyond Social Media - Brand Food Fight - Episode 278

Episode 278: Co-hosts BL Ochman and David Erickson discuss French’s & Oscar Mayer’s ice-cream fight; the Minnesota Vikings ambassador employee; Pixel 4’s gesture control; the Oakland A’s PR investment; the global emoji culture; the great automatic advertizator that may put marketers out of work; what the top 100 Instagram influencers earn; Facebook’s fake 126 million; the great Cambridge Analytica/Facebook election hack is now a Netflix must-watch video; how you can get a Master’s Degree in Cannabis Science; the great Facebook re-naming…and much, much more.

Read More
Beyond Social Media - What Amazon Owns - Episode 275

Episode 275: BL and David discuss the astounding array of businesses Amazon owns; the Area 51 search for aliens joke that 400,000 people have signed up for; major updates to Google My Business; how Pittsburgh helped power the first US Moon Landing; Pinterest adds videos; Shoelace is Google’s latest attempt at building a social network; a hilarious parody influencer apology video; Ikea’s new Soffa Sans typeface; using text messages to solicit local reviews; dangerous dongles and much, much more.

Read More
Beyond Social Media - Stranger Things New Coke - Episode 269

Episode 269: BL and David discuss Coca-Cola bringing back New Coke for season three of Stranger Things and the new Stranger Things-themed Lego set; Vita Coco’s social media pissing match; Amazon’s plans for a voice-activated wearable for healthcare; Spotify’s new podcast production platform; podcasts finally showing up in Google search results; Burger King McDisses Ronald; Salvador Dali comes alive!; Facebook’s Actionable Insights; Apple Podcast’s questionable use of episode landing pages; Hershey’s desperate emoji bars;…and much, much more.

Read More
Beyond Social Media - Facebook's Fake Privacy - Episode 268

Episode 268: BL and David discuss Facebook’s dubious commitment to user privacy; the increasing importance of sonic branding; Burger King’s mental burgers; Snapchat’s Holocaust survivor Stories; a clever Big Little Lies commercial; Creative Commons’ visual search emerges from Beta; LinkeIn testing a Services Offered section for profiles; Poynter’s indexing of fake news sites; YouTube Music arrives on Google Home and YouTube lands on Amazon Fire TV devices; a mockery of our smart phone addiction; how extremism spreads through alternative influence networks; Chase Bank’s poor-shaming;…and much, much more.

Read More
Beyond Social Media - Social Media Demise - Episode 265

Episode 265: BL and David discuss Google+ is sort of back; social media’s demise; how love disarms hate; Google’s free digital learning center comes to New York City; podcast transcripts from Google; podcast search from Apple; the new frontiers in voice; battling earbuds; Netflix magazine; Spotify gets grabby; new podcast studies and stats; Lego robots …and much, much more.

Read More