Jack Dorsey's Twitter & Square Duet
Beyond Social Media Show, Episode 115
Co-hosts B.L. Ochman & David Erickson discussed Marks & Spencer’s ill-conceived #ShowYourStrap campaign; Amazon’s Alexa-activating commercial; Columbia Sportswear’s septuagenarian spokeswoman; data journalism reporting on gun violence; Jack Dorsey’s permanent return; the #ImWithLizzie and anti-bullying month; Medium’s new features; Twitter Moments; Facebook empathetic Emojis; Google’s Impact Challenge; email signature best practices; plus great new apps and important stats and a lot of stuff in between.
Worst Digital Cases
- [:18] Marks & Spencer Spurs Twitter Storm With “Show Your Bra Strap” Campaign
- [2:56] Amazon Echo Commercial Fires Up Roadtrip Playlist [VIDEO]
Best Digital Cases
- [4:50] Columbia Sportswear’s 91 year-old Chairman Of Columbia Sportwear Returns To The Company’s TV Ads After A Decade Away
- [6:30] Gun Violence In America
- [9:03] Twitter Names Jack Dorsey As Permanent CEO Of Twitter & He Retains The Helm Of Square
- [10:36] Taking Medium To The Next Level
- [12:50] #ImWithLizzie [VIDEO]
- [14:12] Facebook Empathetic Emojis
- [16:13] Twitter Adds Moments
- [21:27] Google Uses Clickable Posters Asking People Which Nonprofits They Should Fund In Bay Area Challenge
Shiny New Stuff
- [22:43] Campbell Soup Recipes From Alexa
- [24:38] Free Photoshop Fix app for iOS
- [25:40] NASA Releases More Apollo Mission Photos On Flickr
- [26:39] YouNow
- [29:06] Blab.im Co-Hosting
Projects
- [30:07] The Video Marketing Revolution
- [31:40] Email Signature Best Practices
Beyond Social Media Show is now on iTunes & Stitcher!
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The Daily Numbers
BEYOND SOCIAL MEDIA HOSTS
David Erickson
- David Erickson on Google Plus
- @derickson
- @TheDailyNumbers
- e-Strategy Content Marketing Blog
- e-Strategy Trends
- Success @ Creative PR
- eStrategy YouTube – Marketing Videos
B.L. Ochman
- BL Ochman on Google Plus
- Maximum-Plus.com – Online Event Production & Coaching for Google+ Success
- @WhatsNext
- What’s Next Blog
- Whats Next Blog on YouTube