Beyond Social Media - TikTok Deal - Episode 317

Episode 317: BL and David discuss the pending/paused TikTok acquisition by Microsoft; Deadspinners split to Defector Media; Nike’s amazing You Can’t Stop Us ad; denying Holocaust deniers; Country Time’s little bailout fund; virtual influencers’ time may have come; the whole Stella Immanuel strangeness; the Walmart Nazis; the Consumer Electronics Show goes virtual until 2022; the Harper’s Letter decrying cancel culture;…and much, much more.

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Beyond Social Media - Video Conferencing Revolution - Episode 314

Episode 314: BL and David discuss the amazing Mmhmm video conferencing app; the tech pushback against Chinese data requests; new evidence for Subscription Twitter; pinnable Instagram comments; Google acquires an augmented reality glasses company; Google Assistant Continuous Mode; the FaceApp #WhatItWouldBeLike campaign; YouTube’s new affinity metrics; a Google Project Loon update; Jimmy Johns employees post racist video; Mark Zuckerberg fails to impress civil rights leaders; the Ayn Rand Institute grabs PPP money; Anti-mask masks for sale; another PR pitch from hell;..and much, much more.

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Beyond Social Media - Apple Developer Conference - Episode 313

BL and David discuss the most siginficant announcements to come out of Apple’s 2020 Developer Conference; Keen, Google’s new social collaboration tool; Google Images fact checks; Patagonia joins the growing Facebook advertising boycott; Devin Nunes’ Cow wins in court; YouTube introduces shoppable commercials; Pandora introduces analytics for podcasters; Facebook continues to harbor hate; some Covid-19 masks that are creepy AF; mobile messaging app stats;..and much, much more.

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Apple

Episode 309: BL and David discuss a leak of details for Apple’s reported upcoming augmented reality glasses; DEVO’s face shield PPE; a literal happy hour courtesy of the Finns; the bookcases of the cloistered and famous; a Twitter parasite; cutout customers popullating a restaurant; Playboy’s sexy safe six; Feedly’s Leo AI; Instagram guides; Facebook’s new eCommerce bid; exclusive Twitter threads; the future of conferences; how the debunked viral Plandemic conspiracy spread;…and much, much more.

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Beyond Social Media - American Surveillance State - Episode 308

Episode 308: BL and David discuss reauthorization of the Patriot Act, which gives law enforcement access to online browsing data without need for a warrant; IKEA’s furniture fort plans; Twitter’s new policy of labeling COVID-19 tweets; Bud Light bringing back the Real Genius campaign; augmented reality contact lenses; the future of restaurants; Brightcove’s new streaming service, Play TV; free virtual reality collaboration; the negative effects of bad news; the Ants of Facebook; the day Google Play Music died; the State of Social Media Marketing report;…and much, much more.

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Beyond Social Media - The Great COVID-19 Unfluencing - Episode 306

BL and David discuss the effect COVID-19 has had on the Influencer economy; the leaders weighing in on #PressFreedomDay; how the NFL conducted its first-ever virtual draft; New York City’s Stay The F*ck Home festival; Budweiser’s coronavirus-inspired sequel to the notorious Whassup Super Bowl commercial; the Verification Handbook is now free for all; Apple TV+’s new docuseries Home; billboards saluting doctors; successful email signature signoffs; meet Google Meet, now available to everyone; what honest Zoom meetings would look like; unemployed special effects; Frankestein Live; the coming voice tech explosion; the definition of small- and medium-sized businesses; the coming burn-in catastrophe; daytime streaming statistics;..and much, much more.

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Beyond Social Media - Coronavirus Visuals - Episode 305

Episode 305: BL and David discuss Twitter’s new COVID-19 misinformation protection measures; free Google Shopping Listings; Google’s new identity verification requirements for advertisers; a clever tactic for retaining unsubscribing customers; an app that will broadcast family videos for tech-averse elders; COVID Nursery Rhymes; alternatives to “unprecedented”; free resources for marketers; vintage pandemic posters; TV show posters reimagined for COVID-19; a Coronavirus Rhapsody; MinneAnalytics Monday; two-faced Facebook; mobile voting efforts; dangerous Amazon working conditions; the public companies taking small business loans;…and much, much more.

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Beyond Social Media - Advertising Adapts To COVID-19 - Episode 303

Episode 303: BL and David discuss an incredible video produced from one of Mark Schaefer’s podcast episodes; rethinking marketing communcations in light of Abraham Maslow’s Hierarchy of Needs; the song God Save The City, a message of gratitude to those at the frontlines of the fight against coronavirus; how advertising is adapting to the COVID-19 pandemic; Apple’s retooling to make medical face shields; Samuel L. Jackson reads Stay The F*** Home; Dancing With COVID; Saturday Night Live returns…remotely; Shake Shack’s DIY burger; Google Maps highlights help; found object art; seven days of hope; the loss of John Prine; postponed emojis; Facebook keeps wanting you to use its ‘Tinder’; pausing campaigns;..and much, much more.

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Beyond Social Media - Coronavirus Brand Heros - Episode 301

Episode 301: BL and David discuss brands that are doing good in the midst of the COVID-19 pandemic; Rotterdam Philharmonic Zoom Concert from musicians’ homes; Product Hunt’s Makers Festival work from home edition; a SuperCalaFragilisticExpialaDocious song about COVID-19; Mucinex fights fake news with “Spread Facts, Not Fear,”campaign; Yelp allows donations to small businesses; COVIDnearyou tracks the spread of the pandemic; work from home resources; a lame Coronavirus PSA by the Ad Council; bad sound and video in local and even national news coverage as reporters and guests work from home; SXSW refusal to give refunds; trump’s Cease & Desist on Democratic ad backfires; why Bill Gates want to lock the whole country down; cool tools to get you through the quarantine; astounding ad spending declines..and much, much more.

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Beyond Social Media - Coronavirus Crisis - Episode 300

Episode 300: Co-hosts B.L. Ochman and David Erickson discussed the coronavirus crisis, including: The contrast in leadership between governors Andrew Cuomo and Tim Walz and Trump; Siri’s response to Do I Have The Coronavirus?; Smart thermometers that may be able to identify local outbreaks; Covid 19 pandemic maps; Twitter helping brands communicate during the crisis; a New York-based Chinese immigrant stepping up to manufacture personal protective equipment for health care workers; the responsibility of the media in broadcasting the White House coronavirus “briefings” live; Moe Williams’ daily doodles; Willie’s American Guitars offer two-minute guitar lessons on Facebook; Amazon limits non-essential shipments; the ENKI Brewing Company taproom goes curbside; coronavirus resources and free entertainment; pandemic gallows humor; Google’s California-only Covid 19 triage website; the two faces of Fox News; the Army’s social media manager gets canned; idiots that will cost lives; TV commercials that have not aged well in the coronavirus era; live webcams broadcasting deserted public spaces; the Department Of Justice wanting to suspend costitutional rights; …and much, much more.

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