McDonald's Anti-Trump Tweet, Baby Interview Crashers Go Viral
Beyond Social Media Show, Episode 179
BL and David discuss McDonald’s hamburgled with an anti-Trump Tweet; video interview crashers crash the Internet; Boaty McBoatface returns; Pinterest Lens available to everyone; Twitter Moments get stats; hi-jacked highways promote Kong Island; spunky self-defense videos; Flo’s adult swim; 3D printed houses; intentionally fake news, and much, much more.
Best Digital Cases
McDonald’s Hanburgled With Anti-Trump Tweet
When an anti-Trump Tweet topped their feed, McDonald’s says their account was compromised. But a lot of people loved it. And of course the Trump trolls say they’ll boycott McD’s. And since what goes online, stays online, the Tweet is below.
That was actually pretty good marketing @McDonaldsCorp …now I want a breakfast sandwich. Tastes like freedom (of speech).
— Adam Singer (@AdamSinger) March 16, 2017
This is a bold Tweet by @McDonalds. pic.twitter.com/0CgpEHnYyM
— Adam Singer (@AdamSinger) March 16, 2017
Interview Crashers
An expert on North Korea was being interviewed from his home office by the BBC…until his daughters stole the show.
This guest managed to keep his composure when his children interrupted his live @BBCWorld TV interview pic.twitter.com/3x5tgsVR8R
— BBC News (World) (@BBCWorld) March 10, 2017
https://www.instagram.com/p/BRo8BfYj8Pp/?taken-by=streetartglobe&hl=en
Pinterest Opens Its Lens to All on Android & iOS
Pinterest’s visual search tool isn’t quite ready to hop out of beta yet, but the company is giving everyone in the United States the chance to try it out.
The Resistance Soundtrack
No, it’s not a Spotify playlist of Donald Trump protest songs. This is a very clever promotion for a hit Amazon Prime TV show.
Boaty McBoatface Returns!
The remotely operated underwater research vessel known as Boaty McBoatface is preparing for its first research mission — an expedition into “some of the deepest and coldest abyssal ocean waters on earth.” But shouldn’t it be called Subby McSubface?!
Hijacked Highway
Peru’s most-traveled highway gets a virtual makeover.
Twitter Rolling Out Analytics for Moments
Twitter will report total views, unique viewers, completion rates, shares and likes for Moments. Twitter’s making an effort to put Moments on the map and on par with similar products from Snapchat, Instagram, Facebook, Facebook Messenger and Medium. Doh!
Flo Goes For An Adult Swim
Progressive Insurance targets Millennial men with a nod to Robot Chicken.
Self-Defense Starter Kit Videos Empower Muslim Women
A new video series called Self Defense Starter Kit is hoping empower Muslim Women with self-defense techniques. The creators and instructors were intentional in making the tone of the videos light, bringing infectious personality to the topic of trauma and violence. They emphasize that the videos are a starting point and that women must seek out more opportunities in their own communities to strengthen these basic skills.
Fender’s Rockin’ In The Digital World
How a 70-year old brand still rocks it in the digital world.
3D-Printed Homes
Instant presto housing for disaster recovery situations…or Trump’s detention camps.
Footprints Across LA
King Kong rampaged Los Angeles last weekend…just in time for the movie premier.
Worst Digital Cases
Satire Makes Fools of Gullible Trump Supporters. They Loved It.
James McDaniel published on his intentionally fake news website, UndergroundNewsReport.com, earlier this month. “To my surprise, the Trump masses embraced my stories as fact, almost universally,” McDaniel wrote. “It seemed that there wasn’t anything I could write that was too wild or outrageous to be believed by this particular audience.”
Tormented By Siri
Meet Alexa Seary.
Shiny New Stuff
SnagIt Update
The latest SnagIt update has added Panoramic Capture, Animated GIFS, edit and annotate screenshots, capture video, and more.
WordPress Users Import Plugin
A sophisticated plugin for importing users into your WordPress site.
The Daily Numbers
BEYOND SOCIAL MEDIA HOSTS
David Erickson
B.L. Ochman
- whatsnextonline.com -Digital Strategy, Online Event Production & Social Video
- Google Plus
- What’s Next Blog
- YouTube