50 Shades Of Marketing

By David Erickson | February 14, 2015

Beyond Social Media Show, Episode 83

Co-hosts B.L. Ochman & David Erickson discussed the many marketers who are culturejacking the 50 Shades of Grey movie release; Jon Stewart’s exit from The Daily Show; the best and the worst of the Taylor Swift marketing machine; Google shutting down Helpouts; Facebook’s Legacy pages; plus great new apps and important stats and a lot of stuff in between.

Worst Digital Cases

Best Digital Cases

Shiny New Stuff

WordMark.it – Let’s you view the same word or phrase displayed with every font on your system all at once (via @JustRobyn)
Twitter Curator – Twitter’s Storify competitor, for media organizations by invite only.
Monosnap App – Takes screenshots, let you annotate, blur sensitive areas, and share screenshots with Monosnap for Win/Mac
Latergram App – Schedule Instagram posts.
Mobile Roadie – Mobile app platform to create, customize and manage mobile apps.

Projects

5 Strategies for Using SlideShare In Your Marketing – David is quoted in this article along with several other marketing professionals.

Beyond Social Media Show is on iTunes & Stitcher!

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The Daily Numbers

How People Share The Videos They Create

BEYOND SOCIAL MEDIA HOSTS

David Erickson

B.L. Ochman

Audio Version Of This Episode

Posted in Marketing News and tagged Barack Obama, Boston Yeti, BuzzFeed, Cease & Desist Letters, Celebrity Marketing, Dark Social, Email Marketing, Etsy, Facebook, Facebook Legacy, Google, Google Hangouts, Healthcare PSA, Instagram, John Oliver, Jon Stewart, Mobile Apps, Mobile Marketing, Music Marketing, Ronnie Cremer, SlideShare, Social Sharing, Stephen Colbert, Storify, Target, Taylor Swift, Text Messaging, The Colbert Report, The Daily Show, This Week Tonight, Twitter, Twitter Curator, Video Marketing