Net Neutrality Fallout & Tweetstorms
Beyond Social Media Show, Episode 213
David discusses the fallout over the FCC vote to repeal net neutrality, reactions to it, and its implications; Twitter’s new tweetstorm button and how to use it; the rollout of Twitter’s new terms of use designed to crack down on hate speech and harassment; how to persuade people who deny reality; Amal and George Clooney’s Casamigos tequila-branded twin-cancelling headphones; hydroponic farming; Apple’s acquisition of Pop Up Archive’s podcast search engine; Gmail’s newsletter unsubscribe feature; Facebook’s new domain verification requirement for page owners; BuzzSumo’s study of the most-shared articles of 2017; Facebook’s admission that it can make you depressed; …and much, much more. Image courtesy Credo Action.
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Best Digital Cases
Tweetstorms, Formalized
Twitter has formalized a tactic that had long been adopted by political Twitter and other users with the addition of a tweetstorm button.
11 Stories In Which @KarwoskiCourage was quoted in 2017
While we excel at earned media for our clients, we're pretty good at it for ourselves, as well!#PublicRelations#EarnedMedia#CreativePR#PR pic.twitter.com/Snri0XV28d
— Karwoski & Courage Public Relations (@karwoskicourage) December 15, 2017
I'm going to do an experiment here by using Twitter's new #tweetstorm button to string together a series of stories about #SocialMediaMarketing. Let me know what you think: ✔️
— David Erickson #BLM (@derickson) December 14, 2017
This week on @BSMediaShow:
– Spotify Accepts Podcasts
– Dilly Dilly Cease & Desist
– Wine Label Design
– YouTube Studio Rebrand
– Long Meta Description
– Video Manipulation Technology
– Google's #AI Pivot Tables
– Where Innovators Grow Up
– More…https://t.co/aX9mZcZpcL— Beyond Social Media Show Podcast (@BSMediaShow) December 14, 2017
#VIkings 7, #Bengals 0
Great first drive!
Sack for minus 9, screen for 20+, long gain on third and 3 from Thielen, Murray for the score!#Skol
#VikingsChat#MINvsCIN— MN Vikings Chat (@mnvikingschat) December 17, 2017
A Nicer, Friendlier Twitter
Twitter began enforcing new rules today to suspend users affiliated with hate groups “on and off the platform” — a policy that already has led to the disabling of some alt-right accounts.
- Twitter’s new rules could result in a major purge of alt-right accounts
- Enforcing New Rules to Reduce Hateful Conduct and Abusive Behavior
How To Persuade Flat-Earthers
With some psychological insight and a few communications tactics, you just may be able to turn around that family member or colleague who refuses to accept reality.
- Got a boss who denies reality? A behavioral scientist’s guide to tactful truth telling
- Recognizing Cognitive Biases, Episode 205
George Clooney Noise-Cancels His Twins
George Clooney and his wife Amal recently handed out Casamigos Tequila-branded noise cancelling headphones to fellow travelers during an international flight to apologize in advance if their twins started crying.
Tokyo Salads
Tokyo Metro Co. is venturing into agriculture by growing salad greens hydroponically beneath its rail lines.
Apple Beefing Up Podcast Search?
Apple may be looking to bolster its podcast tech. Likely to do with the acquisition, Pop Up Archive closed its Audiosear.ch product in late November.
Gmail’s Unsubscribe Button
Gmail’s new feature works via a new “Inbox Tip” card that appears at the top of your inbox in both the Android app and desktop site.
Facebook Requiring Domain Notification For Page Editing Privileges
In order to be able to edit links to content you post on your Facebook pages, the company is now requiring that you verify your website’s domain with the page.
*Important News for Facebook Page Admins*
Facebook confirms ability to edit link posts for ALL Pages will be removed in "Early Q1 2018"…UNLESS you complete this 'Domain Verification' process for your Pages.
More details here: https://t.co/d7bUxXj5vp pic.twitter.com/rgULj33kOr
— Matt Navarra (I quit X. Follow me on Threads) (@MattNavarra) December 5, 2017
Most Sharable Facebook Content In 2017
BuzzSumo examines two billion articles and Facebook posts to determine what was the most-shared content on that platform during 2017.
Worst Digital Cases
Net Neutrality Repeal Fallout
It’s the end of the world as we know it, and Aji Pai feels fiiiiiiiiiine.
- Net neutrality is dead. It’s time to fear Mickey Mouse
- AT&T and Verizon just got a free pass from the FCC to divide up the internet
- The States Are Planning To Sue To Protect Net Neutrality
- Tool To Check If Your Identity Was Used To Advocate For The Repeal Of Net Neutrality
- Reddit Thread Encouraging Minnesota Attorney General Lori Swanson To Join The Suit
- National Hispanic Media Coalition Will Challenge The Repeal
- Aji Pai Trolls Net Neutrality Supporters On Far Right Wing Site
- Companies React To Net Neutrality Repeal
- Today’s net neutrality vote – an unsurprising, unfortunate disappointment
- Comcast & Charter Want Congress To Put Net Neutrality Repeal Into Law
- Can Net Neutrality Be Restored? Democrats Want To Force A Senate Vote To Overturn The FCC’s Decision
- Democrats Could Cash In On Anger Over Net Neutrality
- Members Of Congress Who Sold You Out To The ISPs…And For How Much
- Vice Media Plans For Community-Owned ISPs
- Motherboard And Vice Are Building A Community Internet Network To Protect Net Neutrality
the most unsettling thing to me about net neutrality news is that now i'm probably not gonna know it right away if something fucked up happens because it'll be complicated sounding and opaque and probably boring
— Charlie Warzel (@cwarzel) December 14, 2017
We’re disappointed in the decision to gut #NetNeutrality protections that ushered in an unprecedented era of innovation, creativity & civic engagement. This is the beginning of a longer legal battle. Netflix stands w/ innovators, large & small, to oppose this misguided FCC order.
— Netflix (@netflix) December 14, 2017
Google statement on #NetNeutrality repeal. pic.twitter.com/WVgmswBCJW
— Mark Bergen (@mhbergen) December 14, 2017
The @FCC's vote to gut #NetNeutrality rules is a body blow to innovation and free expression. We will continue our fight to defend the open Internet and reverse this misguided decision. https://t.co/TXTQWDiBNC
— Global Government Affairs (@GlobalAffairs) December 14, 2017
We do support a CRA reversal of today's #FCC action to repeal the #NetNeutrality rule. We're cosponsors: https://t.co/q3VOFDkhGr https://t.co/8oOscTVlab
— Sen. Patrick Leahy (@SenatorLeahy) December 14, 2017
Twitter Traditionalists Don’t Like The Tweetstorm Button
Quartz’ Mike Murphy represents the traditionalists with a series of eight long tweets.
Twitter is a social network, launched in 2006, that lets its users communicate short messages of 140 characters to each other and the wider web. But over time, messages got longer. First, you could include links and pictures.https://t.co/spuQWNzsxu
— Mike Murphy (@mcwm) December 12, 2017
Facebook Makes You Sad
Facebook’s director of research David Ginsberg and research scientist Moira Burke published a post in which they addressed questions about the impact Facebook has on our moods, and revealed some compelling information.
Shiny New Stuff
Discover New Music Genres
Two cool tools to help you find new music and discover new musical genres.
Projects
- 8 Ways To Start Or Buy An eCommerce Business In Midlife – BL’s company Funwalkers is featured in this Forbes article
- Tasty Steps Into UGC With “Today” And Campbell Soup – BL wrote this piece for Media Village
- 40 Experts Share Their 2018 Content Marketing Predictions – David is among the experts cited in this Business 2 Community story
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