YouTube Ads Featuring Jennifer Aniston & Bud Light Precede ISIS Recruitment Videos
Beyond Social Media Show, Episode 86
Co-hosts B.L. Ochman & David Erickson discussed ISIS threats against Twitter and ads running before their recruitment videos; the Salvation Army’s culturejacking of #TheDress meme; BL’s social media guru study; Delta Airline’s PR-Speak; bad email practices; hidden hyperlink ads; Twitter embeddable videos; Google+ breakup rumors; Google’s fact-based algorithm; plus great new apps and important stats and a lot of stuff in between.
Worst Digital Cases
- ISIS Threatens Twitter Co-Founder Jack Dorsey For Deleting Their Accounts
- 2015 Social Media Guru Study
- Jennifer Aniston, Bud Light and Secret Deodorant Precede ISIS Videos
- Delta Airlines’ PRese Explanation Of LaGuardia Snowstorm Plane Accident
- Another Horrible Email Pitch
- Subject Line Abuse
- Hidden Hyperlink Ads
Best Digital Cases
- Salvation Army Uses #TheDress To Focus On Domestic Violence In Brilliant Viral Ad
- Twitter Videos Are Now Embeddable
- Google Will Split Up Google+ – But It Hasn’t Said How. Media Frenzy Begins
- New at Google: Local Guides App, Search Impact Report, AdWords Upgrades
- Fact-Based Search Rankings
Shiny New Stuff
Projects
David
Beyond Social Media Show is now on iTunes & Stitcher!
We’d be wildly appreciative if you would give us a review:
The Daily Numbers
BEYOND SOCIAL MEDIA HOSTS
David Erickson
- David Erickson on Google Plus
- @derickson
- @TheDailyNumbers
- e-Strategy Content Marketing Blog
- e-Strategy Trends
- Success @ Creative PR
- eStrategy YouTube – Marketing Videos
B.L. Ochman
- BL Ochman on Google Plus
- Maximum-Plus.com – Online Event Production & Coaching for Google+ Success
- @WhatsNext
- What’s Next Blog
- Whats Next Blog on YouTube