Beyond Social Media Show, Episode 289

BL and David discuss the top 10 most useful apps of 2019; Twitter asking for votes on its new deep fakes policy; Adobe’s AI-powered innovations; Lin-Manuel Miranda teams up with Google to digitize Puerto Rican art; Twitter’s restrictions on political advertising; TikTok trying to poach Facebook advertisers; smart speaker sales stats; Niantic maps…and much, much more.

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Audio version of Episode 289 of the Beyond Social Media Show

Best Digital Cases

Vote on Twitter Deep Fakes Policy

Twitter announced that it is developing a deep fake policy. You can vote on what you think they should do until Nov. 27

Twitter’s “Advocacy Advertising” Restrictions

Social-media company no longer allowing groups promoting causes to target users by ZIP Code or possible political affiliation.

Lin-Manuel Miranda Digitizing Puerto Rican Art

Lin-Manuel Miranda is teaming up with Google Arts & Culture to digitize the collections of Puerto Rico’s major museums.

Artwork from Puerto Rican museums digitized by Google.
No crying in the barbershop - Puerto Rican museum art installation. Digitized by Google Arts and Culture.

Adobe’s Artificial Intelligence Innovations

Adobe teased some AI-powered innovations at its Adobe Max 2019 conference.

TikTok Trying to Poach Facebook Advertisers

TikTok recently began running ad campaigns across Google targeting people curious about Facebook’s advertising and influencer business and suggesting TikTok as a better (and cheaper) option.

Examples of keywords trying to lead Facebook advertisers to TikTok instead.

Smart Speaker Sales

Market research firm Canalys reported that Amazon shipped three times the number of smart speaker/display units as Google in the third quarter of 2019.

Table: Smart Speaker Shipments, Q3 2019
Smart Speaker Shipments, Q3 2019

Worst Digital Cases

Niantic Is Mapping Your World

Niantic’s apps regularly dominate app stores, just as the company itself dominates the world of augmented reality gaming.

10 Best Marketing Apps Of 2019

Spectacles 3

The new Spectacles come with exclusive three-dimensional AR effects for photos and video using a new depth sensor. Two HD cameras capture 3D photos and videos at 60 fps — while four built-in microphones record immersive, high-fidelity audio. 

Annual Marketing Calendar

To make annual planning as stress-free as possible, Anna Crowe rounds up the top holidays and events for the year. She promises a 2020 marketing calendar is forthcoming.

Google Books Interactive Experiment

Made for use on desktop, the new features use machine learning to connect images with book suggestions. Click on an image and get book suggestions and much more.

Google interactive book selections made for desktop.

Psychology Of Colors

What you need to know about the meaning of various colors.

Audiogram

Audiogram app helps you leverage captioned short videos featuring your podcast audio content to get more engagement on social. Here’s one I made for one of our episodes.

Audiogram made from a segment of our podcast episode

Media Cloud

Open source platform for media analysis.

VCSO

Great photo and video editing tool for upping your Instagram Story skills. Free on mobile.

VCSO photo and video editing app for Instagram stories.

Ubersuggest

Neil Patel has updated his fantastic keyword discovery tool with a bunch of new, useful features.

VR Motion Sickness Fix

Developer Otolith Labs claims this small device – attached to a VRA headset – could solve the problem of virtual reality motion sickness.

Keyword Demographics

A free search demographics tool.

Chart: Demographics.io - Social Media

The Daily Numbers

Chart: Digital Literacy

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