Periscope Takes The Political Stage & More Live-Streaming Updates

Beyond Social Media Show, Episode 148

BL and David discuss Periscope’s moment on the national political stage during the House Democrats’ gun control sit-in; 360fly’s racist video ad; Facebook and YouTube live-streaming updates; Twitter’s new live video streaming button & 140 videos; a robot recall; Lender’s frozen bagels; Apple’s expanded Coding Camp; Pinterest’s new retargetting capabilities; Mark Zuckerberg’s paranoia; Facebook 360 photos; Twitter’s emoji targeting; and much, much more.

Worst Digital Cases

• Trump Launches Anti-Hillary Site With Brilliant Marketing
• Intelligent Robot That ‘Remembers & Learns’ Could Be Scrapped After Escaping A Lab For A Second Time
• A Brief History Of Lender’s Frozen Bagels (And Their NYC Branding Lie)
• Backlash Against 360fly’s Racist TV Ad

Best Digital Cases

• House Democrats Turn To Periscope & Facebook Live For Gun Control Sit-In
• Facebook Live Adds Two-Person Broadcasts & Waiting Rooms For Viewers & YouTube Launches Mobile Live Stream Broadcasting AT LAST
• Twitter Adds Live-Streaming Broadcast Button
• Three New Ways To Share (Longer) Videos On Twitter
• Apple Launches Coding Camp For Kids In Retail Stores
• Pinterest Adds Retargeting
• Mark Zuckerberg Defeats Hackers The Mulder Way
• Facebook Supports 360 Photos
• Twitter Introduces Emoji Targeting
  • The Problem With Sentiment Analysis

Shiny New Stuff

• Tiny Camera Records Everything You See
• Covercam
• Orbii
• Google Tag Manager
• Tynker

Projects

• I’m In A Will. When Do I Get My Money? [VIDEO]
• 37 Google Analytics Resources

The Daily Numbers

• Likely Voters Who Use Video To Learn About Candidates/Issues by Generation

BEYOND SOCIAL MEDIA HOSTS

David Erickson
Twitter
Twitter
e-Strategy Blog
e-Strategy Trends
YouTube

B.L. Ochman
Google Plus
Maximum-Plus.com -Online Event Production & Coaching for Google+ Success
Twitter
What’s Next Blog
YouTube