Posts Tagged ‘Video Marketing’
Burger King's #NoBully Campaign & Twitter's New Political Ad Transparency
Episode 207 co-hosts B.L. Ochman & David Erickson discuss Burger King’s anti-bullying public service ad; Twitter’s new-found transparency for political ads; the mechanics behind the recommendation engine powering Spotify’s Discover Weekly playlist; Burger King bullying Wendy’s; saveable Tweets; Twitter’s Happening Now feature; Facebook going after Google Hangouts with the addition of screensharing to Facebook Live; Facebook adding Dwell Time and Link Sharing as custom audiences for ad retargeting; 3D social posts to encourage VR object sharing on Facebook; the EPA erasing climate change online; your camera is watching you; Spectacle sales are not so spectacular; giving Amazon your key; and the top 10 most horrific marketing screw-ups of 2017; plus great new apps and stats you should know…and much, much more.
Read MoreStranger Things Cease & Desist, Dotards & Facebook's Nazi Algorithm
Episode 202: Co-hosts BL Ochman and David Erickson discuss Kim Jung Un calling Trump a “dotard” and the Internet reaction; Facebook’s Nazi algorithm, destination pizza; Google’s Power Searching course; a juvenile Minnesota Vikings hire; NPR teaching print journalists how to create audio stories; fake attorneys targeting Amazon sellers; a Stranger Things Cease & Desist Letter with heart; great new apps and much, much more.
Read MoreLouise Linton's Instagram Rant & KFC's Scary VR Training
Episode 199: Co-hosts B.L. Ochman and David Erickson discussed Louise Linton’s elitist, out-of-touch Instagram rant; former President Barack Obama’s claim to the most popular tweet; LinkedIn’s new native video capabilities; State Department’s science envoy Daniel Kammen’s embedded impeachment message in his resignation letter; the DeepEmoji algorithm that can detect sarcasm in tweets; the Trump Twitter feed bot; Apple’s move to marry Siri with everything; Google Maps Q&A; KFC’s virtual reality training; Facebook influencers’ brand tagging tool; plus great new apps and stats you should know…and much, much more.
Read MoreMacklemore's "Glorious" Grandmother & Internet's Most Hated Ads
Episode 194: Co-hosts BL Ochman and David Erickson discuss Macklemore’s “Glorious” Grandmother goes viral; YouTube’s 360 degree heatmaps; Trump’s nasty lawyer; Google’s content algorithms; LinkedIn’s content insights; crowdsourcing the 2017 eclipse; the Internet’s most hated ads and much, much more.
Read MoreBill Maher Apologizes & Senator Chuck Schumer Trolls Trump
Episode 191: Co-hosts B.L. Ochman and David Erickson discussed Bill Maher’s apology for using the N-word; Senator Chuck Schumer Trolling Donald Trump; Apple’s Podcasting Analytics; Bob Dylan’s Nobel Prize Acceptance Speech; Story Analytics by Kit; a mental health chatbot; Political Analytics from Facebook’s Town Hall; the “Failing” New York Times killing it with newsletters; Twitter’s DM expansion; Rand Paul’s inconvenient tweet; Quartz’ plagiarism recovery; beheading chickens on Facebook; #HappyDeathDay’s poor timing; PETA’s unviral cat video; a PR pitch from hell; plus great new apps and stats you should know…and much, much more.
Read MoreAlexa for Seniors; Google Lens AI for Phones; Elite Facebook Groups
Episode 188: Co-hosts B.L. Ochman and David Erickson discussed Google Lens bringing artificial intelligence to phones; the StarTribune’s 150 year’s worth of digitized archives; SNL’s Alexa for Seniors skit; Facebook adding screening to Groups; MailChimp’s email automation for everyone; Amazon Echo’s security flaw; hope for Parkinsons; Facebook’s trending conversations; PresVillian; Facebook’s Autoplay videos; great new apps and stats you should know…and much, much more.
Read MoreNet Neutrality Battle & Alexa's Calling
Episode 187: Co-hosts B.L. Ochman and David Erickson discussed the new assault on Net Neutrality; Amazon Alexa’s new telephone service; Responsibility beer; brands celebrating Happy Mutha’s Day; crowdfunding the Trump Russian investigation; Google job searches; Ben & Jerry’s philanthropic flavors; Amazon’s new homeless shelter; Presidential fumigation; fake news blacklists; Robocop tackled; uploadable memories; great new apps and stats you should know…and much, much more.
Read MoreTrump's Alien Hotline; A Sexy Rhino On Tinder & Pope's TED Talk
Episode 185: BL and David discuss the gaming of the government’s Alien Hotline, a horny rhino who went viral on Tinder, the Pope’s stirring TEDtalk, #TruthIs, Heineken’s smart #OpenYourWorld campaign, LinkedIn’s new targeting, The NY Times on Snapchat Discover, Twitter’s bot infestation, great new apps and stats you should know…and much, much more.
Read MoreFacebook's Live Video Problems
Episode 184: Co-hosts B.L. Ochman and David Erickson discussed Facebook’s live video problems; the Juicero press test; Minnesota cops celebrate 4/20 Day; Google’s talentless drawing app; the personalization of Google Home; branded Easter eggs; Steve Ballmer’s USA Facts; a potential Google ad-blocker; An Inconvenient Tooth; Facebook getting Instant Articles pushback; a false twins story; a scary phishing expedition; …and much, much more.
Read MoreUnited Airlines Drags Passenger Off Flight, Enters PR Hall Of Shame
Episode 183: Co-hosts B.L. Ochman and David Erickson discussed United Airlines’ brutally dragging a paying customer off a flight, the social media outrage that ensued, and the monumentally disasterous public relations response; White House spokesman Sean Spicer’s disasterous Hitler comparisons; Twitter’s deleting tweets critical of United Airlines on the one hand, and Twitter’s standoff with Homeland Security in defense of freedom of speech on the other hand; a Whopper of a Burger King ad; Amazon’s new social media influencer program; Ooola Ooola Zod aliens; several very clever bots; …and much, much more.
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