Fortnite vs. Apple

Beyond Social Media - Fortnite vs Apple - Episode 320

Episode 320: BL and David discuss Epic Games’ epic Fortnite vs Apple Battle Royale; Taco Bell’s Mobile Go restaurants; Brayden Harrington’s bravest little speech; Instagram’s Suggested Posts; Sarah Cooper’s really great week; Spotify books; the resignation of Facebook’s CMO; Susan B. Anthony slaps back at a Trump pardon; Trump wants to block Twitter critics again; Facebook’s Holocaust deniers; banned Subreddits relocate;…and much, much more.

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Walmart Drive-Ins

Beyond Social Media - Walmart Drive-Ins - Episode 318

BL and David discuss the Walmart’s new parking lot drive-in movie theaters; giving credit to creators; why Microsoft wants TikTok; the pros and cons of WordPress’ auto-updates; Roger Federer’s rooftop tennis appearance; Google’s messy take on the customer journey; advertising agencies disclosing diversity data; Google News providing ‘for context’ links; Zoombombers hack the Twitter hacking trial; brands mistranslation misadventure; Trump’s ‘clean’ Internet; B2B salesperson traits;…and much, much more.

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Twitter Gets Vocal

Beyond Social Media - Twitter Gets Vocal - Episode 312

BL and David discuss Twitter’s new voice tweet feature; Target recognizing Juneteenth; Spotify lands DC comics for scripted drama podcasts; Netflix’ Reid Hastings donates $120 million to black colleges; Fox News doesn’t get the joke; Facebook’s Ad Library spying tool; Trump’s Nazi ads removed; Flipboard’s Fox News problem; #RIPTacoBell trends; A PR person from hell;..and much, much more.

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Great COVID-19 Unfluencing

Beyond Social Media - The Great COVID-19 Unfluencing - Episode 306

BL and David discuss the effect COVID-19 has had on the Influencer economy; the leaders weighing in on #PressFreedomDay; how the NFL conducted its first-ever virtual draft; New York City’s Stay The F*ck Home festival; Budweiser’s coronavirus-inspired sequel to the notorious Whassup Super Bowl commercial; the Verification Handbook is now free for all; Apple TV+’s new docuseries Home; billboards saluting doctors; successful email signature signoffs; meet Google Meet, now available to everyone; what honest Zoom meetings would look like; unemployed special effects; Frankestein Live; the coming voice tech explosion; the definition of small- and medium-sized businesses; the coming burn-in catastrophe; daytime streaming statistics;..and much, much more.

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Coronavirus Visuals

Beyond Social Media - Coronavirus Visuals - Episode 305

Episode 305: BL and David discuss Twitter’s new COVID-19 misinformation protection measures; free Google Shopping Listings; Google’s new identity verification requirements for advertisers; a clever tactic for retaining unsubscribing customers; an app that will broadcast family videos for tech-averse elders; COVID Nursery Rhymes; alternatives to “unprecedented”; free resources for marketers; vintage pandemic posters; TV show posters reimagined for COVID-19; a Coronavirus Rhapsody; MinneAnalytics Monday; two-faced Facebook; mobile voting efforts; dangerous Amazon working conditions; the public companies taking small business loans;…and much, much more.

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COVID-19 Commerce

Beyond Social Media - COVID-19 Commerce - Episode 302

Episode 302: BL and David discuss COVID-19 commerce changes; Facebook’s COVID-19 Community launch with a film; Google’s free ads for SMBs; Freelancers Union’s Freelance Relief Fund; Medtronic’s DIY ventilator specs; Mark Cuban’s 3M snark; USAA’s compassionate ad; coronavirus dating by drone; Twitter’s calendar of Tweets for businesses; planting Victory Gardens; companies that laid off employees via Zoom; Adobe’s online summit points the way to post pandemic future; CuriosityStream lowers price to $1 a month; MailChimp presents films from cancelled SXSW; “Selling a President 2020” posts episode 2; Joe Biden’s “Here’s the Deal” podcast debuts; WFH is bad news for some podcasts; and much, much more.

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The Deep Fakes Edition

Beyond Social Media - Deep Fakes Edition - Episode 273

Episode 273: BL and David discuss the Pakistani press conference that was filtered with cat ears; 3D objects and augmented reality in Google search; YouTube’s augmented advertising; Cracker Barrel’s moral stand; a robobullying parody video of Boston Scientific robots; museums installing ‘braille art’ touchable recreations of exhibits; Spotify’s Daily Drive podcast playlist and the company’s new podcast-targeted advertising; the announcement of Facebook’s Libra cryptocurrency; an AI-generated Russian spy infiltrates LinkedIn; a deep fake Rasputin sings Beyonce; deep fake videos that are as easy to create as editing text; an algorithm that can generate an accurate portrait of a speaker based only on a sample of that speaker’s voice; Google Photos goes Driveless;…and much, much more.

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Facebook's Fake Privacy

Beyond Social Media - Facebook's Fake Privacy - Episode 268

Episode 268: BL and David discuss Facebook’s dubious commitment to user privacy; the increasing importance of sonic branding; Burger King’s mental burgers; Snapchat’s Holocaust survivor Stories; a clever Big Little Lies commercial; Creative Commons’ visual search emerges from Beta; LinkeIn testing a Services Offered section for profiles; Poynter’s indexing of fake news sites; YouTube Music arrives on Google Home and YouTube lands on Amazon Fire TV devices; a mockery of our smart phone addiction; how extremism spreads through alternative influence networks; Chase Bank’s poor-shaming;…and much, much more.

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NASA's Aretha Franklin Tribute & Vans Goghs

Episode 239: BL and David discuss NASA’s Asteroid Aretha salute to Aretha Franklin #QueenOfSoul; new Facebook business pages; Google employees protest censored Chinese search engine; Vans’ Van Gogh; Twitter locks API to developers; augmented reality cosmetic try-ons; how to keep Google from tracking you; Ajit Pai’s Lies; 70K block Twitter’s top advertisers in Infowars protest; a hilarious Mike Pence parody site; protest graphics … and much, much more.

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Pope Slaps Trump Meme, Facebook Quality Scores & Bansky Hotel Soundtrack

Beyond Social Media - Tump Pope - Episode 189

Episode 189: Co-hosts B.L. Ochman and David Erickson discussed the Pope slaps Trump meme; Facebook’s teen targeting; Facebook’s quality score; Microsoft’s business search bots; augmented reality airports; food pornographers; Recoded Hillary Clinton; flyover country; #Covfefe; Trent Reznor serenading Banksy’s Walled Off Hotel; Facebook’s leaked playbook; an extremism algorithm; the Mets malicious mascot; great new apps and stats you should know…and much, much more.

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