Episode 259: BL and David discuss discuss MillerCoors’ #ToastToFarmers response to Bud Light’s Super Bowl ad; Augmented Reality LEGOs; recruiting in virtual reality; Amazon dumps New York; Amazon Moments; LinkedIn Live; U-Haul’s data storytelling earned media; National Geographic’s Valley Of The Boom docuseries about the rise of Silicon Valley; the Bumble dating app; Jimmy Fallon on Amazon Alexa; Nvidia’s nonpeople; the Bratz Doll Challenge;…and much, much more.
National Enquirer Blackmails Jeff Bezos
Episode 258: BL and David discuss discuss the explosive extortion and blackmail allegations Amazon CEO Jeff Bezos has leveled against AMI and The National Enquirer; a follow-up story on the viral egg; Spotify’s purchase of Gimlet Media and Anchor; Samsung’s Tinder refrigerator; 230 new emoji; Wildlife Conservation Fund’s crooning critters; Google’s auto ad agency; a visual controversy on Twitter; Amazon Echo’s URL Problem; Delta Airline & Diet Coke’s creepy napkins; a tribute to the late Representative John Dingell; Howard Schultz prefers you call him a man of means;…and much, much more.
Online Outrage
Episode 256: BL and David discuss the self-fueling bonfire that is online outrage; WordPress’ new NewsPack platform; The Atlantic’s video in honor of International Holocaust Day of Remembrance; the Tree VR installation at Davos that allows you to experience what it’s like to be a tree in a rainforest; Kia’s Super Bowl scholarship; Aspiration Bank’s hyper-focused Millennial messaging; YouTube’s crackdown on pranks and challenges; a comedian’s daily joke-writing tips; Twitter’s new marketing calendar; stupid dad jokes; …and much, much more.
Rep. Alexandria Ocasio-Cortez’ Social Media School
Episode 255: BL and David discuss Rep. Ocasio-Cortez’ Social Media School for Democrats; Netflix Bandersnatch interactive Black Mirror movie; Twitter’s engagement-fostering beta app; the glaring omission in LinkedIn’s Doc uploads; why you shouldn’t write how-to posts; getting Skyped; fake influencers; deep fake Trump; Gillette toxic masculinity campaign’s backlash; Make America Kittens Again; a robot bartender; augmented magazines; brands taking a stand on #TrumpShutdown …and much, much more.
Podcast Marketing – How We Got To Episode 254
Episode 2 co-hosts B.L. Ochman & David Erickson discuss TOP TOPICS & more.
Holiday Marketing & Spotify + Ellen
Episode 253: BL and David discuss a clever ugly Christmas sweater marketing campaign; WordPress 5.0 innovation; Spotify and Ellen joining forces; Google Lens on iPhones; NPR innovating podcast measurement; Expert Trolling by Monopoly Guy and Army cadets; Burger King’s app fail; a Vikings fan’s attempt to sell US Bank stadium; Shrek, Retold; Santa’s home appraised by Zillow; holiday commercials; working moms disrespected; clueless Rep. Steven King; Facebook’s photo ‘bug’;…and much, much more.
Smell-O-Vision & A Bacon Vending Machine
Episode 252: BL and David discuss General Mills’ scented cinema Pillsbury commercials; The Ohio Pork Council’s bacon vending machine; Google’s attempt to better navigate audio news; the Mozilla Foundation’s Privacy Not Included guide; Bose sunglasses with a soundtrack; McDonald’s hamburger takeover of reddit; new free online professional development courses from Google; Grittycon 2019; the Catholic News Agency’s Chanukah fail; Facebook’s brain drain; Quora’s data breach; …and much, much more.
Technological Totalitarianism & Facebook’s Deception
Episode 249: BL and David discuss the new revelations of Facebook’s shady response to the Russian infiltration of its network; China ZTE’s exporting of the technological tools of totalitarianism to Venezuela; the Wall Street Journal’s efforts to detect deepfakes; the long-form video trend at YouTube; Firefox Monitor’s data breach notifications; a hilarious response to cheap clients; Facebook’s Most Amazing Dog show; Pandora’s Podcast Genome project; Iceland Foods’ banned Christmas commercial; Coca-Cola’s sappy social media wipe; the GoFundMe fraud story gets fraud-ier;…and much, much more.
AI Anchors & #NeverForget
Episode 248: BL and David discuss China news agency’s artificial intelligence news anchors; Saturday Night Live’s #NeverForget apology; in-theater augmented reality game for Ralph Breaks The Internet; Tim Berners-Lee’s Contract for the Web; Bill Gates’ toilet reinvention project; Facebook Messenger’s Unsend button; video game horse poop physics; Chrome cracking skulls over abusive ads; the secret lives of Red Dead Redemption II non-player characters; Google My Business new features; MoviePass’ continuing messes; the story behind the Persistent Baby Bear viral video;…and much, much more.
Copyblogger FM Podcast
Copyblogger FM is a weekly, 15-25 minute podcast hosted by Sonia Simone, who has a soothing voice made for National Public Radio. Each week, she discusses various aspects of copywriting as it pertains to content marketing, email marketing, search engine optimization, conversion optimization, and much more.
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