Beyond Social Media - Marketing Of The Christchurch Shooting - Episode 263

Episode263: BL and David discuss discuss role social media played in the Christchurch terror attack and the deliberate marketing plan the terrorist put in place to spread hate; Google Arts & Culture’s Once Upon a Try online exhibition; Beto O’Rourke’s hacker credentials; Twitter’s new prototype app, twttr; Twitter’s new podcast, Character Count; how high school kids are using Google Docs to chat with one another; the marketing flywheel; Google’s abuse-filtering Chrome extension, Tune; facial recognition training data sets; YouTube’s new augmented reality Stories; an ill-advised jaguar selfie; Reddit’s Chinese trolls;…and much, much more.

Read More
Beyond Social Media - Bud Lite Dilly Dilly - Episode 211

Episode 211: David Erickson discussed the Bud Light Dilly Dilly commercial that ran during the Thanksgiving Day NFL game; Bloomberg’s imminent launch of its 24-hour news network on Twitter; Facebook’s suicide ideation AI; Facebook Shadow Profiles; Instagram subscribeable hashtags; Twitter’s affordable firehose; Snapchat’s new Audience Filters; the love of heavy metal music; Spotify’s ambitions to become a music label with the acquisition of Soundtrap; Sesame Street’s culturejacking of Stranger Things 2 with its Sharing Things parody video; Gamefly’s ridiculous cowgirls commercial; Paris Hilton’s false claim of inventing the selfie; plus great new apps and stats you should know…and much, much more.

Read More
Beyond Social Media - Richard Branson Rides Out Irma & Equifax Breach - Episode 201

Episode 201: Co-hosts BL Ochman and David Erickson discuss a hilarious parody of the new $1200+ iPhoneX; millions Equifaxed by the mother of all data breaches; riding out Hurricane Irma with Richard Branson; detested Martin Shkreli Screwed; the Russian back door; Bothies; BBC’s interactive radio theater; Twitter’s tweetstorm feature; Brand websites beating retail; the Great Bodega Controversy of 2017; BuzzFeed’s banner ads; the black market for Instagram checks; plus cool new apps…and much, much more.

Read More
Beyond Social Media - Justin Timberlake Busted - Episode 163

Episode 163: BL and David discuss Justin Timberlake’s voting booth selfie; the massive Distributed Denial of Service attack that crippled the Internet; Miss Iceland’s withdrawal from a beauty pageant over body shaming; Twitter’s decision to shut down the Vine app; Facebook’s problem with cats; LinkedIn’s update of the Endorsement and Skills algorithm; Budweiser’s self-driving beer run; fake NASA livestreams; Google’s declaration of a mobile-first world in search; rappers for Hillary; Amazon’s personal mini drones patent; the #TrumpANovel tweets; Squarespace’s one-page mobile sites; the Skittles photo lawsuit; Facebook’s cloning of Snapchat Stories; and much, much more.

Read More
Beyond Social Media - Pay By Selfie - Episode 136

Co-hosts B.L. Ochman & David Erickson discussed the gutter that has become the Republican primary race; NPR’s odd decision to NOT promote its podcasts on air; Microsoft’s decision to shut down the Tay chatbot; a Bank of America media relations fail; the meaninglessness of head-to-head political polls during the primary season; the new YouTube Connect live video streaming app; Ester the Wonderpig; Amazon’s pay-by-selfie patent application; teen voting; Twitter’s plans to recruit Vine stars; a real cat burglar; plus great new apps and important stats and a lot of stuff in between.

Read More

Co-hosts B.L. Ochman & David Erickson discussed Donald Trump’s ill-advised use of Twitter; the Volkswagen scandal and apology; Prime Minister David Cameron’s pig problem; poorly-labeled sponsored content; Lady Gaga music video for The Hunting Ground; Peace ad-blocking app pulled from the Apple App Store; Snoop Dogg’s Merry Jane lifestyle brand; a monkey selfie copyright dispute; tweeting political donations; plus great new apps and important stats and a lot of stuff in between.

Read More