Saturday Night Live Archives - Beyond Social Media

Advertising Adapts To COVID-19

By David Erickson | April 14, 2020 |

Episode 303: BL and David discuss an incredible video produced from one of Mark Schaefer’s podcast episodes; rethinking marketing communcations in light of Abraham Maslow’s Hierarchy of Needs; the song God Save The City, a message of gratitude to those at the frontlines of the fight against coronavirus; how advertising is adapting to the COVID-19 pandemic; Apple’s retooling to make medical face shields; Samuel L. Jackson reads Stay The F*** Home; Dancing With COVID; Saturday Night Live returns…remotely; Shake Shack’s DIY burger; Google Maps highlights help; found object art; seven days of hope; the loss of John Prine; postponed emojis; Facebook keeps wanting you to use its ‘Tinder’; pausing campaigns;..and much, much more.

AI Anchors & #NeverForget

By David Erickson | November 12, 2018 |

Beyond Social Media - AI Anchors - Episode 248

Episode 248: BL and David discuss China news agency’s artificial intelligence news anchors; Saturday Night Live’s #NeverForget apology; in-theater augmented reality game for Ralph Breaks The Internet; Tim Berners-Lee’s Contract for the Web; Bill Gates’ toilet reinvention project; Facebook Messenger’s Unsend button; video game horse poop physics; Chrome cracking skulls over abusive ads; the secret lives of Red Dead Redemption II non-player characters; Google My Business new features; MoviePass’ continuing messes; the story behind the Persistent Baby Bear viral video;…and much, much more.

Logan Paul Is Still Appalling & 2018 Women's March

By David Erickson | January 26, 2018 |

Beyond Social Media - Logan Paul - Episode 215

Episode 215: Co-hosts B.L. Ochman and David Erickson discussed the 2018 Women’s March; the best of the Consumer Electronics Show; a Saudi camel beauty contest scandal; a clever convention positioning tactic; the Natural Light Super Bowl ad offering to pay down student debt; a Google Street View soundtrack; Vikings quarterback Case Keenum’s virtual reality training; Hawaii governor’s Twitter password problem; YouTube moving the goal posts on small time creators; Logal Paul’s slap on the wrist; Donald Trump’s media attacks; HP Spectre’s unfortunate naming problem; the latest Edelman Trust Barometer; Starbucks attacked with fake news; the Steve Bannon and Brietbart conspiracy to sink Twitter; plus great new apps and stats you should know…and much, much more.

Alexa for Seniors; Google Lens AI for Phones; Elite Facebook Groups

By David Erickson | May 18, 2017 |

Beyond Social Media - Alexa For Seniors - Episode 188

Episode 188: Co-hosts B.L. Ochman and David Erickson discussed Google Lens bringing artificial intelligence to phones; the StarTribune’s 150 year’s worth of digitized archives; SNL’s Alexa for Seniors skit; Facebook adding screening to Groups; MailChimp’s email automation for everyone; Amazon Echo’s security flaw; hope for Parkinsons; Facebook’s trending conversations; PresVillian; Facebook’s Autoplay videos; great new apps and stats you should know…and much, much more.