Spotting Fake Videos

Spotting Fake Videos

Episode 274: BL and David discuss Taylor Swift headlining a Prime Video live streaming concert teasing Amazon Prime Day; the Apollo 11 Augmented Reality app; a historic account of brand tweets; the periodic table of SEO success factors; Twitter and reddit’s crackdown on social media abuse; LinkedIn’s engagement algorithm update; VW’s user generated content commercial; B.L.’s viral tweets; Google’s voice strategy; a voice technology project that respects your privacy; cops commenting racial slurs; Wayfair’s employee walkout; the Google Phishing expedition; blasting emails;…and much, much more.

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The State Of The Internet 2019

Beyond Social Media - State of the Internet - Episode 272

Episode 272: BL and David discuss Mary Meeker’s 2019 Internet Trends Report; a deep fake of Mark Zuckerberg himself; Radiohead thwarts extortionists; Barney’s department store doubles as your dealer; Google Data Studio 101; VW takes its reputation cleanup seriously; Kraft rebrands ranch dressing as salad frosting; Internet-prompted evolution; thumbdrive hacking; the definition of hate speech; two popups too many;…and much, much more.

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Spot The Robot For Sale

Beyond Social Media - Boston Dynamics Spot - Episode 271

Episode 271; BL and David discuss the NYC subway landshark that went viral; drone deliveries via Amazon Prime Air; Vox Media Union reaches an agreement; Boston Dynamics’ commercial Spotbot; the Obama’s partner with Spotify; Apple Podcasts transcripts; Amazon Echo’s erase feature; Instagram’s influencer ads; Google’s new search results diversity update; Counterfeits on Amazon; fear-based social media sites like Nextdoor, Citizen, and Amazon Ring’s Neighbors; YouTube’s New Hate Speech Policy;…and much, much more.

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"Runaway Train 25" Helps Find Missing Kids

Beyond Social Media - Runaway Trains - Episode 270

Episode 270: BL and David discuss the geo-targeted update of Soul Asylum’s hit song Runaway Train devoted to the discovery of missing kids; IKEA’s recreation of living rooms from The Simpsons, Friends & Stranger Things; Crossfit’s Facebook pause; Google’s Translatotron technology; Tiny replica McDonald’s bee hives; David Gilmour’s podcast series telling the backstory of three of his famous guitars; Guns Down America’s challenge to blacklist the NRA; Jeff Jarvis’ superb essay about our Crisis of Cognition; PR pros need to do the legwork; Antitrust investigations heating up for Amazon, Apple, Facebook and Google; Google’s suspicious outage; The North Face’s disastrous black hat SEO tactic; the limitations of social listening;…and much, much more.

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2019 Twitter Trends for Marketers

Beyond Social Media - Twitter Trends - Episode 267

Episode 267: BL and David discuss SEMRush’s 2019 Twitter marketing trends study; Luminary’s launch; Google’s Avengers: Endgame Easter egg; a solar-powered music festival; how Earth Day got its name; Twitter’s false flag Flag; the Russians are still trolling; Jane Goodall’s take on the viral chimpstagram; Facebook’s racially-insensitive algorithm problem;…and much, much more.

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The Demise Of Social Media?

Beyond Social Media - Social Media Demise - Episode 265

Episode 265: BL and David discuss Google+ is sort of back; social media’s demise; how love disarms hate; Google’s free digital learning center comes to New York City; podcast transcripts from Google; podcast search from Apple; the new frontiers in voice; battling earbuds; Netflix magazine; Spotify gets grabby; new podcast studies and stats; Lego robots …and much, much more.

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Apple Services & AMPed For Email

Beyond Social Media - Apple Services - Episode 264

Episode 264: David discusses Apple TV+, Apple Arcade, Apple News+, Apple AirPods 2, Apple Card; audio content marketing; Arizona State University’s science fiction anthology about future solar power; Twitter video subtitles; LinkedIn Lookalike audiences; Google’s AMP for Email; Intel’s Vaunt smart glasses; the unwinnable fight against Russian trolls; the authoritarians’ digital mercenaries; Boston Dynamics’ stacking bot; idiot humans and their fatalgrams;…and much, much more.

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Marketing Of The Christchurch Shooting

Beyond Social Media - Marketing Of The Christchurch Shooting - Episode 263

Episode263: BL and David discuss discuss role social media played in the Christchurch terror attack and the deliberate marketing plan the terrorist put in place to spread hate; Google Arts & Culture’s Once Upon a Try online exhibition; Beto O’Rourke’s hacker credentials; Twitter’s new prototype app, twttr; Twitter’s new podcast, Character Count; how high school kids are using Google Docs to chat with one another; the marketing flywheel; Google’s abuse-filtering Chrome extension, Tune; facial recognition training data sets; YouTube’s new augmented reality Stories; an ill-advised jaguar selfie; Reddit’s Chinese trolls;…and much, much more.

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Zion Williamson Nike Shoe Blow Out

Beyond Social Media - Nike Blows It With Zion Williamson - Episode 260

Episode 260: BL and David discuss discuss Nike’s absolutely, really, really bad and horrible week with twin sneaker public relations disasters; mighty and tiny local journalist Hilde Kate Lysiak; Twitter considering tweet annotations; the Kennebec Valley Humane Society’s Jack & Diane dog wedding; 2019 video trends; the Anty McAntface naming contest; the Color Our Collections coloring books produced by museums and libraries; Burberry’s inexplicable noose sweatshirt; YouTube’s advertising exodus; Google’s Nest Guard hidden microphone; …and much, much more.

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Super Bowl LIII Marketing

Beyond Social Media - Super Bowl LIII Marketing - Episode 257

Episode 257: BL and David discuss brands’ earned Super Bowl Media; Super Bowl LIII commercials; egregious packaging; Minneapolis’ frozen pants; LinkedIn interest targeting; dearly departed Google services; Apple’s power play against Facebook and Google; Adidas Black History Month all white fail; the invisible generation; super-complicated CAPTCHAs; a Jeep Wave case study…and much, much more.

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