Facebook's Fake Privacy

Beyond Social Media - Facebook's Fake Privacy - Episode 268

Episode 268: BL and David discuss Facebook’s dubious commitment to user privacy; the increasing importance of sonic branding; Burger King’s mental burgers; Snapchat’s Holocaust survivor Stories; a clever Big Little Lies commercial; Creative Commons’ visual search emerges from Beta; LinkeIn testing a Services Offered section for profiles; Poynter’s indexing of fake news sites; YouTube Music arrives on Google Home and YouTube lands on Amazon Fire TV devices; a mockery of our smart phone addiction; how extremism spreads through alternative influence networks; Chase Bank’s poor-shaming;…and much, much more.

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2019 Twitter Trends for Marketers

Beyond Social Media - Twitter Trends - Episode 267

Episode 267: BL and David discuss SEMRush’s 2019 Twitter marketing trends study; Luminary’s launch; Google’s Avengers: Endgame Easter egg; a solar-powered music festival; how Earth Day got its name; Twitter’s false flag Flag; the Russians are still trolling; Jane Goodall’s take on the viral chimpstagram; Facebook’s racially-insensitive algorithm problem;…and much, much more.

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Culturejacking Game of Thrones

Beyond Social Media - Culturejacking Game Of Thrones - Episode 266

Episode 266: BL and David discuss the Atlanta Falcons, OREOs, and Fender Guitars culturejacking the last season of Game of Thrones; a 5 year-old’s podcast; Search Metrics’ industry-specific search ranking factors; the IRL trolling of Twitter’s Jack Dorsey; the New York Times’ brilliant use of the Hero space for storytelling; Apple’s Earth Day video; LinkedIn’s new reactions; Marketoonist’s take on smart speakers; travelling podcast studios; Helvetica Now; All In The Family live; Twitter author labels; Notre Dame fire misinformation; Facebook grabbing contact list emails; Rep. Alexandria Ocasio-Cortez sort of quitting social media…and much, much more.

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The Demise Of Social Media?

Beyond Social Media - Social Media Demise - Episode 265

Episode 265: BL and David discuss Google+ is sort of back; social media’s demise; how love disarms hate; Google’s free digital learning center comes to New York City; podcast transcripts from Google; podcast search from Apple; the new frontiers in voice; battling earbuds; Netflix magazine; Spotify gets grabby; new podcast studies and stats; Lego robots …and much, much more.

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Apple Services & AMPed For Email

Beyond Social Media - Apple Services - Episode 264

Episode 264: David discusses Apple TV+, Apple Arcade, Apple News+, Apple AirPods 2, Apple Card; audio content marketing; Arizona State University’s science fiction anthology about future solar power; Twitter video subtitles; LinkedIn Lookalike audiences; Google’s AMP for Email; Intel’s Vaunt smart glasses; the unwinnable fight against Russian trolls; the authoritarians’ digital mercenaries; Boston Dynamics’ stacking bot; idiot humans and their fatalgrams;…and much, much more.

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Marketing Of The Christchurch Shooting

Beyond Social Media - Marketing Of The Christchurch Shooting - Episode 263

Episode263: BL and David discuss discuss role social media played in the Christchurch terror attack and the deliberate marketing plan the terrorist put in place to spread hate; Google Arts & Culture’s Once Upon a Try online exhibition; Beto O’Rourke’s hacker credentials; Twitter’s new prototype app, twttr; Twitter’s new podcast, Character Count; how high school kids are using Google Docs to chat with one another; the marketing flywheel; Google’s abuse-filtering Chrome extension, Tune; facial recognition training data sets; YouTube’s new augmented reality Stories; an ill-advised jaguar selfie; Reddit’s Chinese trolls;…and much, much more.

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Spotify & LinkedIn Launch New Podcasts

Beyond Social Media - Spotify & LinkedIn Podcasts - Episode 262

Episode 262: BL and David discuss discuss Spotify’s major embrace of podcasts with The Story of The Clash; LinkedIn’s new Hello Monday podcast; April the Giraffe’s pregnant again..and David could not give a rip; Tesla’s Easter Egg troll; BBC’s article chatbots; Buffer’s vertical video report; a Texas school teacher’s Facebook Live bedtime stories; Apple’s AR Glasses; Microsoft’s HoloLens 2; pharmafluencers; Sealioning; The Great Toilet Paper Controversy of 2019 featuring Walmart and Cottonelle; racist self-driving cars; deceptive from fields;…and much, much more.

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Super Bowl LIII Marketing

Beyond Social Media - Super Bowl LIII Marketing - Episode 257

Episode 257: BL and David discuss brands’ earned Super Bowl Media; Super Bowl LIII commercials; egregious packaging; Minneapolis’ frozen pants; LinkedIn interest targeting; dearly departed Google services; Apple’s power play against Facebook and Google; Adidas Black History Month all white fail; the invisible generation; super-complicated CAPTCHAs; a Jeep Wave case study…and much, much more.

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Augmented Reality Books & Payless Punks Influencers

Beyond Social Media - Augmented Reality Books - Episode 251

Episode 251: BL and David discuss influencers punked by Payless; Canada Goose freezing customers; unfinished stories of distracted driver victims; easy Facebook engagement; holiday Tweets; Dogs Trust’s dogs are not gifts ad; augmented reality children’s books; #ChintatownOtter’s koi rampage; Starbucks banned; hashtag hijacking; Lockheed-Martian; Foodfluencers; editable Tweets…and much, much more.

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Technological Totalitarianism & Facebook's Deception

Beyond Social Media - Technological Totalitarianism - Episode 249

Episode 249: BL and David discuss the new revelations of Facebook’s shady response to the Russian infiltration of its network; China ZTE’s exporting of the technological tools of totalitarianism to Venezuela; the Wall Street Journal’s efforts to detect deepfakes; the long-form video trend at YouTube; Firefox Monitor’s data breach notifications; a hilarious response to cheap clients; Facebook’s Most Amazing Dog show; Pandora’s Podcast Genome project; Iceland Foods’ banned Christmas commercial; Coca-Cola’s sappy social media wipe; the GoFundMe fraud story gets fraud-ier;…and much, much more.

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