Brands React To Prince's Death

Co-hosts B.L. Ochman & David Erickson discussed the passing of music legend Prince, brand reactions to his death–both good and bad–and the outpouring of grief and celebration online; they discuss the social media outrage over KFC’s bad joke; Facebook’s updated newsfeed algorithm; a popup window worst practice; MTV podcasts; the rainbow-colored food fad; Juiced TV; suicide prevention via social media; a billboard you can conduct; plus great new apps and important stats and a lot of stuff in between.

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Hillary Clinton's Subway Error Page & Google Play Podcasts

Beyond Social Media - Hillary Clinton 404 Error - Episode 139

Co-hosts B.L. Ochman & David Erickson discussed Hillary Clinton’s New York subway turnstile 404 error page; UC Davis’ SEO crisis; Google Play podcasts go live; Audible Channels; Facebook’s branded content tool and trending live video streams; an IP mapping horror story; TD Bank customer service; a vandal who went viral; Google Cardboard apps; the #DoYourJob campaign; Accenture’s hologram leaders; plus great new apps and important stats and a lot of stuff in between.

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Live Video Marketing With Facebook & Twitter

Beyond Social Media - Live Video Streaming - Episode 138

Co-hosts B.L. Ochman & David Erickson discussed Twitter’s NFL live-streaming deal; the New York Times’ new podcasting unit; the exploding watermelon; Facebook’s rollout of live video; puppy videos; a Mashable staff memo; an insane inbox; Amazon Dash buttons; boring podcasts; bad lawyer websites; feline hackers; a time-lapsed bridge building; plus great new apps and important stats and a lot of stuff in between.

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Gmail's Minion Mic-Drop

Co-hosts B.L. Ochman & David Erickson discussed Gmail’s Minion mic-drop April Fools fiasco; Mattel’s phishing scam scare; Google Cardboard Plastic; Microsoft’s bet on conversational computing; Twitter Stickers; a smartphone gun; Facebook for Business posts; the State Department’s #SpringBreakBadly campaign; Instagram’s minute-long videos; #ProjectLiteracy, the #TheBananaPeelChallenge; plus great new apps and important stats and a lot of stuff in between.

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Pay By Selfie & NPR Anti-Podcast Stance

Beyond Social Media - Pay By Selfie - Episode 136

Co-hosts B.L. Ochman & David Erickson discussed the gutter that has become the Republican primary race; NPR’s odd decision to NOT promote its podcasts on air; Microsoft’s decision to shut down the Tay chatbot; a Bank of America media relations fail; the meaninglessness of head-to-head political polls during the primary season; the new YouTube Connect live video streaming app; Ester the Wonderpig; Amazon’s pay-by-selfie patent application; teen voting; Twitter’s plans to recruit Vine stars; a real cat burglar; plus great new apps and important stats and a lot of stuff in between.

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Back To The Future Sneakers & Drone Racing

Beyond Social Media - Back To The Future Sneakers - Episode 135

During episode 135, co-hosts B.L. Ochman & David Erickson discussed Mucinex’s spokesnott appearance at JFK airport; the ethical obligations of personal digital assistants; Nike’s Back To The Future sneakers; Dunkin’ Donuts pistachio coffee; the drone racing trend; Google’s nofollow dictum; the disappearance of Honey Nut Cheerios’ bee mascot; Medium Collections; Keith Richards vs Donald Trump; an update on AlphaGo; plus great new apps and important stats and a lot of stuff in between.

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Google's DeepMind AI Takes A Great Leap Forward

Beyond Social Media - Google DeepMind AI - Episode 134

Co-hosts B.L. Ochman & David Erickson discussed a dermatologist’s gross videos that have gone viral; another viral video of a disgusting Kellogg’s employee peeing on a cereal assembly line; Joe’s Crab Shack’s stunning decision to use a lynching photo as table decor; Google’s DeepMind AlphaGo program beats the world’s best Go player; Facebook vying for NFL’s Thursday Night Football; an agricultural innovation using the Internet of Things; 4chan’s founder joins Google; Teens react to Windows 95; plus great new apps and important stats and a lot of stuff in between.

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Good & Bad Emoji Marketing & Google Posts

Beyond Social Media - Emoji Marketing - Episode 133

Episode 133: Co-hosts B.L. Ochman & David Erickson discussed Google’s new Posts content type; both good and bad emoji campaigns; a fake New York Times political news story favoring Bernie Sanders; Amazon encryption backtracking; Jimmy Kimmel on Donald Trump; Facebook Live Video visibility; the #ShareTheLoad campaign; Facebook Instant Articles newsletter signups; Always’ #LikeAGirl campaign; the evolution of social media policies; plus great new apps and important stats and a lot of stuff in between.

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Lands' End Drops Gloria Steinem

Beyond Social Media - Lands' End Drops Gloria Steinem - Episode 132

Episode 132: Co-hosts B.L. Ochman & David Erickson discussed Lands’ End PR problem with Gloria Steinem; Google’s elimination of sidebar ads from search results; ISIS threats against Facebook’s Mark Zuckerberg and Twitter’s Jack Dorsey; India banning girls from using cell phones; Harry Shearer catches Joe Scarborough and Mika Brzezinski chatting up Donald Trump; David Duke trending on Twitter; the #HelpKenyaNotKanye campaign; Google Docs’ voice typing; some Autocorrect humor; Donald Trump’s Twitter insults; Atlas, the two-legged robot; Facebook Reactions; plus great new apps and important stats and a lot of stuff in between.

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