REI Opts To #OptOutside & Target Haunts A House

Beyond Social Media - REI OptOutside - Episode 118

David Erickson discussed Google’s Kansas City fiber outage and Fox Sports’ video outage during Game One of the World Series; REI’s Black Friday outage and call to #OptOutside; Google’s new embrace of podcasters; Target’s Halloween House on Hallow Hill video series; Usher’s Don’t Look Away facial-recognizing music video; the tilt-shift video trend; plus great new apps and important stats and a lot of stuff in between.

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Facebook Divorces

Beyond Social Media Show - Facebook Divorce - Episode 91

Co-hosts B.L. Ochman & David Erickson discussed Facebook divorces; Rand Paul’s rocky rollout; LinkedIn’s purchase of Lynda.com; BuzzFeed deletes history; Clorox’s Apology; Dove’s #ChooseBeautiful commercial; Google’s GMeet business conferencing; Buick’s doggy commercial; Uber driving drunks; a telepresence robot; a new retweeting feature; new apps & some stats.

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The Pros & Cons Of Starbucks' Race Together Campaign

Beyond Socila Media Show - 88 - Starbucks Race Together

Co-hosts B.L. Ochman & David Erickson discussed the pluses and minuses of Starbuck’s #RaceTogether campaign; Toyota’s BB King commercial; HBO’s Robert Durst True Crime reality show; Monica Lewinski’s TEDTalk; American Airlines exception policy fiasco; Google’s practice of manipulating search results; YouTube’s new cards; NASA’s live broadcasts; and a lot of stuff in between.

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