Super Bowl Duds & YouTube Originals

Beyond Social Media - Super Bowl Commercial Duds - Episode 130

Episode 130: Co-hosts B.L. Ochman & David Erickson discussed the flap over Marc Andreessen’s comments about Facebook’s Internet access plans for India; Meryl Streep’s comments about diversity in the film industry; Super Bowl commercials that flopped; Pornhub’s latest philanthropic gesture; Snapchat’s new subscription option; Google’s new Knowledge Graph editing features; Amazon’s new video game engine; YouTube’s new original movies and shows; Instagram video views; plus great new apps and important stats and a lot of stuff in between.

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Martin Shkreli Goes To Washington

Beyond Social Media - Martin Shkreli Goes To Washington - Episode 129

Episode 129: Co-hosts B.L. Ochman & David Erickson discussed the potential Twitter timeline algorithm; Pharma Bro’s day at Congress; that Ted Cruz’ super PAC wants to take back some place called Counrty; Esurance’s Super Bowl sweepstakes; the immersive Super Bowl broadcast; Coke’s Gif-maker hijacked; Chipotle’s rush hour gambit; the Trump vs Trump debate; Pantene Dad-Do series; Bose’s found Super Bowl songs; plus great new apps and important stats and a lot of stuff in between.

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Snowzilla & Social Media, Donald Trump Can Shoot People, National Zoo's Panda

Beyond Social Media - Internet of Things Security Risks - Episode 127

Episode 127: Co-hosts B.L. Ochman & David Erickson discussed Donald Trump’s latest controversial remarks; CEOs shunning social media; fun & games with the FBI; Internet of Things security risks; Tina Fey does Sara Palin, again; the Cannabis Health Summit; Google blocking bad ads; BarkBox doggie events; the customer service imperative; the National Zoo’s panda frolicking in the snow; social media & the Snowzilla blizzard of 2016; Amazon Echo reading Kindle books; Facebook’s Sports Stadium feature; plus great new apps and important stats and a lot of stuff in between.

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Long-Form Twitter & FTC Guidelines For Native Ads

Beyond Social Media - Long-Form Twitter - Episode 125

On Episode 125, co-hosts B.L. Ochman & David Erickson discussed Sean Penn’s Rolling Stones interview with El Chapo; Hasbrow’s Star Wars Monopoly mess up; long-form Twitter; MSNBC’s Trump TV; Donald Trump’s golfing amnesia; under-powered virtual reality; whites dating whites; online harassment; Twitter’s abuse rules; Rhett & Link; FTC’s native advertising guidelines; Thomson Reuters error page; plus great new apps and important stats and a lot of stuff in between.

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Social Media's Role In Paris Terrorist Attacks Aftermath

Beyond Social Media - Paris Terrorist Attacks - Episode 120

Co-hosts B.L. Ochman & David Erickson discussed Blomingdale’s catalog ad backlash; the myth of so-called Content Shock; a trending Bob Dole; Jeb Bush’s miss on the #BabyHitler trend; social media’s role in the wake of the Paris terrorist attacks; Starbucks’ veteran employee tuition benefit; a New York lottery campaign; a video explainer about Facebook video; Facebook’s 360 video education center; Foo Fighters concert posters; plus great new apps and important stats and a lot of stuff in between.

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REI Opts To #OptOutside & Target Haunts A House

Beyond Social Media - REI OptOutside - Episode 118

David Erickson discussed Google’s Kansas City fiber outage and Fox Sports’ video outage during Game One of the World Series; REI’s Black Friday outage and call to #OptOutside; Google’s new embrace of podcasters; Target’s Halloween House on Hallow Hill video series; Usher’s Don’t Look Away facial-recognizing music video; the tilt-shift video trend; plus great new apps and important stats and a lot of stuff in between.

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Star Wars: The Force Awakens Marketing

Beyond Social Media - Star Wars The Force Awakens - Episode 117

Co-hosts B.L. Ochman & David Erickson discussed Trump’s Twitter woes; killing baby Hitler; tech journalism backlash; Pepsi’s failure to stock up for Back To The Future Day; racist Twitter trolls boycott Star Wars; a teen Vine star; PR for ad agencies; Twitter polls; Facebook search; USA Today’s Back To The Future wrap; Amazon sues fake reviewers; YouTube going Red; New York Times’ submersive journalism; facial recognition for health care; super secure passwords; Nixon’s tweets; plus great new apps and important stats and a lot of stuff in between.

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