Video Game Marketing Archives - Beyond Social Media

Burger King’s Disgusting Moldy Whopper

By David Erickson | February 22, 2020

Beyond Social Media - Burger King's Moldy Whopper - Episode 297

Episode 297: BL and David discuss Burger King’s disgusting moldy Whopper campaign; podcast studios coming to Staples; an FTC crackdown on influencers; clever “About Us” branding; smart speaker spying; eSports home teams; yet another streaming service; an ode to Wikipedia; Coronavirus riots in Ukraine…and much, much more.

Apple Services & AMPed For Email

By David Erickson | March 31, 2019

Beyond Social Media - Apple Services - Episode 264

Episode 264: David discusses Apple TV+, Apple Arcade, Apple News+, Apple AirPods 2, Apple Card; audio content marketing; Arizona State University’s science fiction anthology about future solar power; Twitter video subtitles; LinkedIn Lookalike audiences; Google’s AMP for Email; Intel’s Vaunt smart glasses; the unwinnable fight against Russian trolls; the authoritarians’ digital mercenaries; Boston Dynamics’ stacking bot; idiot humans and their fatalgrams;…and much, much more.

AI Anchors & #NeverForget

By David Erickson | November 12, 2018

Beyond Social Media - AI Anchors - Episode 248

Episode 248: BL and David discuss China news agency’s artificial intelligence news anchors; Saturday Night Live’s #NeverForget apology; in-theater augmented reality game for Ralph Breaks The Internet; Tim Berners-Lee’s Contract for the Web; Bill Gates’ toilet reinvention project; Facebook Messenger’s Unsend button; video game horse poop physics; Chrome cracking skulls over abusive ads; the secret lives of Red Dead Redemption II non-player characters; Google My Business new features; MoviePass’ continuing messes; the story behind the Persistent Baby Bear viral video;…and much, much more.

Spotting Fake News & Dunkin' Donuts' Tiny Home

By David Erickson | October 21, 2018

Beyond Social Media - Spotting Fake News - Episode 245

Episode 245: BL and David discuss misplaced trust on social media; Lacta’s 5Star Chocolately Mayhem commercials; the Parkland Kids and Kesha’s “Most Vicious Cycle” video; Carvana’s car vending machines; scientists outing Bots; Dunkin’ Donuts’ tiny house powered by coffee; Twitter’s new tool for spotting haters; Madden Newsjacks Linval Joseph; how to keep your kids from seeing political attach attack on YouTube; horse blinders for humans; President Obama debunking excuses not to vote; Ted Cruz’ failed Facebook livestream; Dictionary.com dissing 45…and much, much more.

Super Bowl Duds & YouTube Originals

By David Erickson | February 14, 2016

Beyond Social Media - Super Bowl Commercial Duds - Episode 130

Episode 130: Co-hosts B.L. Ochman & David Erickson discussed the flap over Marc Andreessen’s comments about Facebook’s Internet access plans for India; Meryl Streep’s comments about diversity in the film industry; Super Bowl commercials that flopped; Pornhub’s latest philanthropic gesture; Snapchat’s new subscription option; Google’s new Knowledge Graph editing features; Amazon’s new video game engine; YouTube’s new original movies and shows; Instagram video views; plus great new apps and important stats and a lot of stuff in between.

LEGO Worlds Game Launches

By David Erickson | June 6, 2015

Beyond Social Media Show - LEGO Worlds - Episode 99

Co-hosts B.L. Ochman & David Erickson discussed the news of the Queen’s demise being greatly exaggerated; a massive hack of the federal government personnel records; a LEGO Worlds; Manspreading; tweeting potholes; Cyber seniors; Flash’s long death; an Internet cat video; plus great new apps and important stats and a lot of stuff in between.