Social Media Marketing Archives - Page 12 of 27

Cambridge Analytica Scandal & #MarchForOurLives

By David Erickson | March 26, 2018

Beyond Social Media - Cambridge Analytica - Episode 222

Episode 222: BL and David discuss the global anti-gun violence #MarchForOurLives; Facebook’s terrible week as news about the Cambridge Analytica data scandal finally hit mainstream media; how to live Tweet your presentation; the Marlon Bundo bunny book war between VP Pence and John Oliver; NYTimes planned TV series; YouTube’s new Quickstream for Chrome; marketing of Crusoe the Celebrity Puppy;#hashtags in Instagram bios at last; animated paint chips; a “Girls Only” job ad from Outsourcely; China’s social scoring; #FilmsMadeByFarmers;…and much, much more.

United Kills Puppies & Can I Write For Sprite?

By David Erickson | March 16, 2018

Beyond Social Media - United Airlines Kills Puppies - Episode 221

Episode 221: BL and David discuss United Airlines’ recent customer service fail that resulted in the death of a customer’s puppy; the students’ national walkout over gun control; Facebook testing voice status updates; #AskEddie has a new gig; the best cover letter in the history of cover letters; a Time’s Up agency; Twitter verification for everyone; Quartz’ obsessive emails; Google’s encryption drop-dead date; Rihanna snaps at Snap; Melania Trump wags her finger at social executives; news coming to Facebook Watch; YouTube’s Wikipediafication; a massive fake news study; and much, much more.

March For Our Lives Video & Voice Activated Pokemon

By David Erickson | March 4, 2018

Beyond Social Media - March For Our Lives Video PSA - Episode 219

Episode 219: BL and David discuss the March For Our Lives PSA video; NECTAR Sleep’s sleep like a baby television commercial; Izod Lacoste’s cause marketing campaign of replacing the iconic crocodile with threatened species; the 157 new emojis that will be released this year; the voice-activated Pokemon, Pikachu Talk; Eli Rezkallah’s reversed sexist ads; the arrival of the Twitter bookmarks feature; historian Michael Beschloss’ use of Twitter; an excellent infographic example from HubSpot; an unfortunate rap video by Utah state representatives; Twitter’s prohibition against simultaneous tweets; LittleThings Facebook algorithm problem; Maine’s emoji activists; …and much, much more.

Black Panther Autocomplete Interview & The AI Apocalypse

By David Erickson | February 22, 2018

Beyond Social Media - Black Panther Autocomplete - Episode 218

Episode 218: BL and David discuss an autocomplete Black Panther interview; Twitter amping up the news while Facebook flounders; the Amazon Pollycast; Bloomberg’s Twitter TicToc; the lonely dog that went viral; Lucky Charms gets mythical; Watson gets embedded in virtual and augmented reality; the Marketoonist; the coming artificial reality apocalypse; the next chapter in Net Neutrality repeal; a clumsy, milky metaphor; Gmail gets AMPed; concussion spotting technology; and much, much more.

Drake's God Plan Video

By David Erickson | February 17, 2018

Episode 217: BL and David discuss Drake’s generous video budget; the Beyond Social Media Show’s entre on Amazon Echo; an antidote to depressing news; Amazon Echo’s ignore feature; the Olympics’ accidental P.F. Chang’s branding; Surly Brewing’s killer content marketing example; Domino’s Dom Juan Tinder chatbot; 20+ hilarious tweets by single people that will make you laugh, then cry; Bronx Zoo’s roach Valentine’s; life in social media algorithm hell; sexist Doritos; Nastygrammers; David’s love/hate relationship with The Full Monty newsletter; Olympic swarm drones; Boston Dynamics’ freaky door-opening robot; inside Facebook’s two years of hell…and much, much more.

Guggenheim Punks Trump & Elton John's 360 Retirement Tour

By David Erickson | February 1, 2018

Beyond Social Media - Trump Gold Toilet - Episode 216

Episode 217: Co-hosts B.L. Ochman and David Erickson discussed the Guggenheim Museum’s punking of Donald Trump with a golden toilet; the Finnegans beer augmented reality Super Bowl commercial; one-star Paris reviews; how Burger King educated consumers about Net Neutrality with Whopper Neutrality PSA ad; get out the vote postcards; Elton John’s 360 retirement tour trailer; Budweiser’s Big Data focus; Facebook’s newsfeed fail; the Super Bowl America deserves; the Twitter follower factory; plus great new apps and stats you should know…and much, much more.

Logan Paul Is Still Appalling & 2018 Women's March

By David Erickson | January 26, 2018

Beyond Social Media - Logan Paul - Episode 215

Episode 215: Co-hosts B.L. Ochman and David Erickson discussed the 2018 Women’s March; the best of the Consumer Electronics Show; a Saudi camel beauty contest scandal; a clever convention positioning tactic; the Natural Light Super Bowl ad offering to pay down student debt; a Google Street View soundtrack; Vikings quarterback Case Keenum’s virtual reality training; Hawaii governor’s Twitter password problem; YouTube moving the goal posts on small time creators; Logal Paul’s slap on the wrist; Donald Trump’s media attacks; HP Spectre’s unfortunate naming problem; the latest Edelman Trust Barometer; Starbucks attacked with fake news; the Steve Bannon and Brietbart conspiracy to sink Twitter; plus great new apps and stats you should know…and much, much more.

Net Neutrality Fallout & Tweetstorms

By David Erickson | December 19, 2017

Episode 213: David Erickson discussed the fallout over the FCC vote to repeal net neutrality, reactions to it, and its implications; Twitter’s new tweetstorm button and how to use it; the rollout of Twitter’s new terms of use designed to crack down on hate speech and harassment; how to persuade people who deny reality; Amal and George Clooney’s Casamigos tequila-branded twin-cancelling headphones; hydroponic farming; Apple’s acquisition of Pop Up Archive’s podcast search engine; Gmail’s newsletter unsubscribe feature; Facebook’s new domain verification requirement for page owners; BuzzSumo’s study of the most-shared articles of 2017; Facebook’s admission that it can make you depressed; plus great new apps and stats you should know…and much, much more.

Facebook's Nude Photos, Kremlin Cash & 280 Tweets

By David Erickson | November 10, 2017

Beyond Social Media - Burger King Movember - Episode 209

Episode 209: BL and David discuss Facebook’s request for your nude photos; Facebook and Twitter 2016 election ads and the Kremlin money behind them; Tiffany’s disgusting “Everyday Items”; Twitter’s move to 280 characters; an epic home-made car ad; Dave’s Moovember progress; a puppy and a little girl re-united after dastardly thieves took her 8-week-old Labrador…and much, much more.

Domain Shadowing & LinkedIn Video Ads

By David Erickson | November 3, 2017

Beyond Social Media Show - Shadow Sub-Domains - Episode 208

Episode 208: Co-hosts B.L. Ochman and David Erickson discussed the shadow sub-domain hacking of the Trump organization; LinkedIn’ video advertising trial; a Twitter bot-hunting bot; David’s Movember challenge begins; VR for PTSD; a Virtual Museum; Reddit’s nicewashing; Facebook’s problems overseas; Facebook’s declining organic visibility; Google Drive gets parked; an app that listens to your clunking automobile; plus great new apps and stats you should know…and much, much more.