Posts Tagged ‘Restaurant Marketing’
The Ascending Growth Of Podcast Marketing
Episode 226: BL and David discuss Google’s new strategy for leveraging the growing library of podcast content; the latest data from Edison Research about the podcast consumer; Amazon’s new Alexa Skill Blueprints feature; Jason Calacanis’ Open Book Challenge race to replace Facebook; SmugMug’s acquistion of Flickr; Burger King’s stealthy campaign to sneak Whoppers into movie theaters; Kellogg’s Frosted Flakes chocolate record; an advocacy campaign that turns victims of gun violence’s handwriting into a tool for change; teaching kids to be polite to machines; and much, much more.
Read MorePolitical Attack Ads & KFC's Flavored Nail Polish
Co-hosts B.L. Ochman & David Erickson discussed the effectiveness of anti-Donald Trump ads run by the Stop Trump PACs and the Hillary Clinton campaign; KFC’s finger-lickin’ good chicken-flavored nail polish; Elizabeth Warren’s Twitter war with Trump; sales email fails; PetSmart’s Cinco de Mayo tweets; the GAP’s 60s-era space shuttle tweets; Windows 10 shenanigans; the CDC’s Clean Hands Count campaign; Facebook mail; the #Oldchella concert; Radiohead erases itself then drops; Zoe for President; Facebook’s politics; the Anne Frank virtual reality film; Amazon Echo’s location services play; the CIA live tweeting the Osama Bin Ladin raid; plus great new apps and important stats and a lot of stuff in between.
Read MoreRacists Freak Over Old Navy Interracial Family
Co-hosts B.L. Ochman & David Erickson discussed the racist response to Old Navy’s multiracial ad; the hijacking of Comcast Cares Day; a Norway minister ridiculed for a PR stunt gone bad; a Windows 10 upgrade that interrupted the weather; Wendy’s 444 news channel; LinkedIn’s new freelancer and college grad features; Twitter changing it’s category in the app store; Sony’s smart contact lenses; a BO detector app; Silicon Valley; President Obama’s last White House Correspondents Dinner; the recycled crayons; plus great new apps and important stats and a lot of stuff in between.
Read MoreBack To The Future Sneakers & Drone Racing
During episode 135, co-hosts B.L. Ochman & David Erickson discussed Mucinex’s spokesnott appearance at JFK airport; the ethical obligations of personal digital assistants; Nike’s Back To The Future sneakers; Dunkin’ Donuts pistachio coffee; the drone racing trend; Google’s nofollow dictum; the disappearance of Honey Nut Cheerios’ bee mascot; Medium Collections; Keith Richards vs Donald Trump; an update on AlphaGo; plus great new apps and important stats and a lot of stuff in between.
Read MoreMartin Shkreli Goes To Washington
Episode 129: Co-hosts B.L. Ochman & David Erickson discussed the potential Twitter timeline algorithm; Pharma Bro’s day at Congress; that Ted Cruz’ super PAC wants to take back some place called Counrty; Esurance’s Super Bowl sweepstakes; the immersive Super Bowl broadcast; Coke’s Gif-maker hijacked; Chipotle’s rush hour gambit; the Trump vs Trump debate; Pantene Dad-Do series; Bose’s found Super Bowl songs; plus great new apps and important stats and a lot of stuff in between.
Read MoreDavid Bowie's Online Innovations & New Twitter Ads
Co-hosts B.L. Ochman & David Erickson discussed Crocs’ clumsy David Bowie tribute; David Bowie’s online innovations & foresight; Periscope livestreaming on Twitter; new Twitter ads; a Peachy new social network; Nazis for Trump; EA Sports NFL playoff trolling; the Bud Grant meme; newspapers as public benefit corporations; New York Daily News’ one-fingered salute to Ted Cruz; a taco joint mocking burglars; plus great new apps and important stats and a lot of stuff in between.
Read MoreForce Friday & Hipster Barbie
Episode 110: Co-hosts B.L. Ochman & David Erickson discussed Burger King’s McWhopper peace offering; Rand Paul’s #StandWithPaul app fiasco; the role of war photographers and the image of a drowned Syrian refugee boy; Hulu’s new kinda ad-free version; the Love Has No Labels campaign; the new streaming video platform Blab.im; Feed America’s #Spoontember campaign; Disney’s Force Friday marketing blitz for Star Wars: The Force Awakens; the hilarious Hipster Barbie Instagram account; a PSA video from an acid attack survivor; plus great new apps and important stats and a lot of stuff in between.
Read MoreAshley Madison Hack & Tweets In Google Desktop Search
Co-hosts B.L. Ochman & David Erickson discussed the fallout over the Ashley Madison hack; real-time tweets in Google desktop search; bid a fond farewell to the real-life Batman; the Straight Outta meme; McDonald’s viral photo poach; buzzwords to ban; Comcast’s Watchable; Josh Groban’s singable Trump tweets; real-life tweets on Twitter; Bloomberg’s social media brand ratings; predictive photography; Mastercard’s SelfiePay; Boston Dynamics’ robot takes a stroll through the woods; plus great new apps and important stats and a lot of stuff in between.
Read MoreDonald Trump Entertains Huffington Post & Facebook Freebooting
Episode 105: Co-host B.L. Ochman & guest host Ray Hiltz discussed Facebook’s piracy problem; Twitter backgrounds; the Huffington Post’s reclassifying Donald Trump coverage; Google+ shuttering inactive local pages; ordering Domino’s pizza with emojis; landlords lurking on tenant’s social media accounts; YouTube viewing time; plus great new apps and important stats and a lot of stuff in between.
Read MoreThe Pros & Cons Of Starbucks' Race Together Campaign
Co-hosts B.L. Ochman & David Erickson discussed the pluses and minuses of Starbuck’s #RaceTogether campaign; Toyota’s BB King commercial; HBO’s Robert Durst True Crime reality show; Monica Lewinski’s TEDTalk; American Airlines exception policy fiasco; Google’s practice of manipulating search results; YouTube’s new cards; NASA’s live broadcasts; and a lot of stuff in between.
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