COVID-19 Brand Heroes

By David Erickson | March 29, 2020
Beyond Social Media - Coronavirus Brand Heros - Episode 301

Episode 301: BL and David discuss brands that are doing good in the midst of the COVID-19 pandemic; Rotterdam Philharmonic Zoom Concert from musicians’ homes; Product Hunt’s Makers Festival work from home edition; a SuperCalaFragilisticExpialaDocious song about COVID-19; Mucinex fights fake news with “Spread Facts, Not Fear,”campaign; Yelp allows donations to small businesses; COVIDnearyou tracks the spread of the pandemic; work from home resources; a lame Coronavirus PSA by the Ad Council; bad sound and video in local and even national news coverage as reporters and guests work from home; SXSW refusal to give refunds; trump’s Cease & Desist on Democratic ad backfires; why Bill Gates want to lock the whole country down; cool tools to get you through the quarantine; astounding ad spending declines..and much, much more.

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Martha Stewart, Baked

By David Erickson | March 3, 2019
Beyond Social Media - Martha Stewart & Canopy Growth - Episode 261

Episode 261: BL and David discuss discuss Martha Stewart joining cannabis company Canopy Growth; Neuroscientist Uri Hasson’s research demonstrating humans are hardwired for stories; the New York Times’ new In Her Words newsletter; Twitter’s new hashtag data; Farmers Insurance’s Dr. Seuss campaign; LinkedIn’s new features for job seekers; Alexandria Ocasio Cortez as a comic book super hero; a data visualization of brand value; small businesses without websites; airline seat cameras; influencers and their discontents;…and much, much more.

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Pay By Selfie & NPR Anti-Podcast Stance

By David Erickson | March 27, 2016
Beyond Social Media - Pay By Selfie - Episode 136

Co-hosts B.L. Ochman & David Erickson discussed the gutter that has become the Republican primary race; NPR’s odd decision to NOT promote its podcasts on air; Microsoft’s decision to shut down the Tay chatbot; a Bank of America media relations fail; the meaninglessness of head-to-head political polls during the primary season; the new YouTube Connect live video streaming app; Ester the Wonderpig; Amazon’s pay-by-selfie patent application; teen voting; Twitter’s plans to recruit Vine stars; a real cat burglar; plus great new apps and important stats and a lot of stuff in between.

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