Beyond Social Media - Alexandria Ocasio-Cortez' Social School - Episode 255

Episode 255: BL and David discuss Rep. Ocasio-Cortez’ Social Media School for Democrats; Netflix Bandersnatch interactive Black Mirror movie; Twitter’s engagement-fostering beta app; the glaring omission in LinkedIn’s Doc uploads; why you shouldn’t write how-to posts; getting Skyped; fake influencers; deep fake Trump; Gillette toxic masculinity campaign’s backlash; Make America Kittens Again; a robot bartender; augmented magazines; brands taking a stand on #TrumpShutdown …and much, much more.

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Beyond Social Media - Podcast Marketing - Episode 226

Episode 226: BL and David discuss Google’s new strategy for leveraging the growing library of podcast content; the latest data from Edison Research about the podcast consumer; Amazon’s new Alexa Skill Blueprints feature; Jason Calacanis’ Open Book Challenge race to replace Facebook; SmugMug’s acquistion of Flickr; Burger King’s stealthy campaign to sneak Whoppers into movie theaters; Kellogg’s Frosted Flakes chocolate record; an advocacy campaign that turns victims of gun violence’s handwriting into a tool for change; teaching kids to be polite to machines; and much, much more.

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Beyond Social Media - NFL Inside These Lines - Episode 203

Episode 203: BL and David discuss the NFL’s Inside These Lines commercial response to Donald Trump’s call to fire athletes who protest during the national anthem; the citizen scientist effort to combat Alzheimers; Spotify’s new self-service advertising offering; Google’s Chrome Music Lab experiments; Libsyn’s podcast measurement upgrade; a librarian’s rejection of Melania Trump’s donation of Dr. Seuss books; Twitter’s 280 character tweets; Facebook fake Like farms; and much, much more.

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Beyond Social Media - REI OptOutside - Episode 118

David Erickson discussed Google’s Kansas City fiber outage and Fox Sports’ video outage during Game One of the World Series; REI’s Black Friday outage and call to #OptOutside; Google’s new embrace of podcasters; Target’s Halloween House on Hallow Hill video series; Usher’s Don’t Look Away facial-recognizing music video; the tilt-shift video trend; plus great new apps and important stats and a lot of stuff in between.

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