Amazon Prime Video Direct & Racist McShootface

Beyond Social Media - Amazon vs YouTube - Episode 143

Co-hosts B.L. Ochman & David Erickson discussed the Facebook trending stories controversy; Amazon’s new Video Direct program; George Zimmerman’s attempt to auction the gun he used to murder Trayvon Martin; programmable Amazon Dash buttons; Budweiser’s rebranding of America; Donald Trump posing as his own publicist; IABC’s plea for fee-free content; a Text and Die billboard; the Dalai Lama’s interactive atlas of emotions; voice search keyword research; a potential Google VR headset; a Canadian matchmaking service; plus great new apps and important stats and a lot of stuff in between.

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Political Attack Ads & KFC's Flavored Nail Polish

Beyond Social Media - Anti-Trump Ads - Episode 142

Co-hosts B.L. Ochman & David Erickson discussed the effectiveness of anti-Donald Trump ads run by the Stop Trump PACs and the Hillary Clinton campaign; KFC’s finger-lickin’ good chicken-flavored nail polish; Elizabeth Warren’s Twitter war with Trump; sales email fails; PetSmart’s Cinco de Mayo tweets; the GAP’s 60s-era space shuttle tweets; Windows 10 shenanigans; the CDC’s Clean Hands Count campaign; Facebook mail; the #Oldchella concert; Radiohead erases itself then drops; Zoe for President; Facebook’s politics; the Anne Frank virtual reality film; Amazon Echo’s location services play; the CIA live tweeting the Osama Bin Ladin raid; plus great new apps and important stats and a lot of stuff in between.

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Hillary Clinton's Subway Error Page & Google Play Podcasts

Beyond Social Media - Hillary Clinton 404 Error - Episode 139

Co-hosts B.L. Ochman & David Erickson discussed Hillary Clinton’s New York subway turnstile 404 error page; UC Davis’ SEO crisis; Google Play podcasts go live; Audible Channels; Facebook’s branded content tool and trending live video streams; an IP mapping horror story; TD Bank customer service; a vandal who went viral; Google Cardboard apps; the #DoYourJob campaign; Accenture’s hologram leaders; plus great new apps and important stats and a lot of stuff in between.

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Back To The Future Sneakers & Drone Racing

Beyond Social Media - Back To The Future Sneakers - Episode 135

During episode 135, co-hosts B.L. Ochman & David Erickson discussed Mucinex’s spokesnott appearance at JFK airport; the ethical obligations of personal digital assistants; Nike’s Back To The Future sneakers; Dunkin’ Donuts pistachio coffee; the drone racing trend; Google’s nofollow dictum; the disappearance of Honey Nut Cheerios’ bee mascot; Medium Collections; Keith Richards vs Donald Trump; an update on AlphaGo; plus great new apps and important stats and a lot of stuff in between.

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Good & Bad Emoji Marketing & Google Posts

Beyond Social Media - Emoji Marketing - Episode 133

Episode 133: Co-hosts B.L. Ochman & David Erickson discussed Google’s new Posts content type; both good and bad emoji campaigns; a fake New York Times political news story favoring Bernie Sanders; Amazon encryption backtracking; Jimmy Kimmel on Donald Trump; Facebook Live Video visibility; the #ShareTheLoad campaign; Facebook Instant Articles newsletter signups; Always’ #LikeAGirl campaign; the evolution of social media policies; plus great new apps and important stats and a lot of stuff in between.

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Lands' End Drops Gloria Steinem

Beyond Social Media - Lands' End Drops Gloria Steinem - Episode 132

Episode 132: Co-hosts B.L. Ochman & David Erickson discussed Lands’ End PR problem with Gloria Steinem; Google’s elimination of sidebar ads from search results; ISIS threats against Facebook’s Mark Zuckerberg and Twitter’s Jack Dorsey; India banning girls from using cell phones; Harry Shearer catches Joe Scarborough and Mika Brzezinski chatting up Donald Trump; David Duke trending on Twitter; the #HelpKenyaNotKanye campaign; Google Docs’ voice typing; some Autocorrect humor; Donald Trump’s Twitter insults; Atlas, the two-legged robot; Facebook Reactions; plus great new apps and important stats and a lot of stuff in between.

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Martin Shkreli Goes To Washington

Beyond Social Media - Martin Shkreli Goes To Washington - Episode 129

Episode 129: Co-hosts B.L. Ochman & David Erickson discussed the potential Twitter timeline algorithm; Pharma Bro’s day at Congress; that Ted Cruz’ super PAC wants to take back some place called Counrty; Esurance’s Super Bowl sweepstakes; the immersive Super Bowl broadcast; Coke’s Gif-maker hijacked; Chipotle’s rush hour gambit; the Trump vs Trump debate; Pantene Dad-Do series; Bose’s found Super Bowl songs; plus great new apps and important stats and a lot of stuff in between.

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Hashtags Gone Bad & Bezos vs Trump Twitter Spat

Beyond Social Media - Jeff Bezos vs Donald Trump Twitter - Episode 123

Episode 123: BL and David discuss three Twitter hashtags gone wrong: #ThisIsEgypt, #HackAHairDryer & #AskLaneBryant; Greenpeace’s undercover investigation of buying academic research; Republican candidates with their phallic firearms; the Jeff Bezos vs. Donald Trump Twitter spat; season two of Serial; Google website hosting & domain registration; Twitter photo improvements; Rice Ball Babies; and much, much more.

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Social Media's Role In Paris Terrorist Attacks Aftermath

Beyond Social Media - Paris Terrorist Attacks - Episode 120

Co-hosts B.L. Ochman & David Erickson discussed Blomingdale’s catalog ad backlash; the myth of so-called Content Shock; a trending Bob Dole; Jeb Bush’s miss on the #BabyHitler trend; social media’s role in the wake of the Paris terrorist attacks; Starbucks’ veteran employee tuition benefit; a New York lottery campaign; a video explainer about Facebook video; Facebook’s 360 video education center; Foo Fighters concert posters; plus great new apps and important stats and a lot of stuff in between.

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