MSNBC Archives - Beyond Social Media

COVID-19 Brand Heroes

By David Erickson | March 29, 2020 |

Episode 301: BL and David discuss brands that are doing good in the midst of the COVID-19 pandemic; Rotterdam Philharmonic Zoom Concert from musicians’ homes; Product Hunt’s Makers Festival work from home edition; a SuperCalaFragilisticExpialaDocious song about COVID-19; Mucinex fights fake news with “Spread Facts, Not Fear,”campaign; Yelp allows donations to small businesses; COVIDnearyou tracks the spread of the pandemic; work from home resources; a lame Coronavirus PSA by the Ad Council; bad sound and video in local and even national news coverage as reporters and guests work from home; SXSW refusal to give refunds; trump’s Cease & Desist on Democratic ad backfires; why Bill Gates want to lock the whole country down; cool tools to get you through the quarantine; astounding ad spending declines..and much, much more.

How China Censors American Companies

By David Erickson | October 11, 2019 |

Beyond Social Media - US Companies Cave To China, Episode 284

Episode 284: BL and David discuss American companies that cave to Chinese censorship; a Sesame Street character who addresses addiction; Target’s emphasis on audio branding; Siri comes to Spotify; an adorable MSNBC interruption; an augmented reality opera marketing campaign; whiskey pods; Amazon’s initiative to get voice assistants to work together; top sites that fact check fake news; malicious apps in Google Play; Google crowdsourced shopping ads; Google will soon block mixed content; and much, much more.

Lands' End Drops Gloria Steinem

By David Erickson | February 28, 2016 |

Episode 132: Co-hosts B.L. Ochman & David Erickson discussed Lands’ End PR problem with Gloria Steinem; Google’s elimination of sidebar ads from search results; ISIS threats against Facebook’s Mark Zuckerberg and Twitter’s Jack Dorsey; India banning girls from using cell phones; Harry Shearer catches Joe Scarborough and Mika Brzezinski chatting up Donald Trump; David Duke trending on Twitter; the #HelpKenyaNotKanye campaign; Google Docs’ voice typing; some Autocorrect humor; Donald Trump’s Twitter insults; Atlas, the two-legged robot; Facebook Reactions; plus great new apps and important stats and a lot of stuff in between.

Long-Form Twitter & FTC Guidelines For Native Ads

By David Erickson | January 10, 2016 |

Beyond Social Media - Long-Form Twitter - Episode 125

On Episode 125, co-hosts B.L. Ochman & David Erickson discussed Sean Penn’s Rolling Stones interview with El Chapo; Hasbrow’s Star Wars Monopoly mess up; long-form Twitter; MSNBC’s Trump TV; Donald Trump’s golfing amnesia; under-powered virtual reality; whites dating whites; online harassment; Twitter’s abuse rules; Rhett & Link; FTC’s native advertising guidelines; Thomson Reuters error page; plus great new apps and important stats and a lot of stuff in between.