LinkedIn Archives - Beyond Social Media

Google For Creators

By David Erickson | October 24, 2021

BL and David discuss Google’s push to court creators; LinkedIn closes the chapter on Stories; Instagram allows desktop uploads; Journalists prefer Zoom interviews; Australia pitches Chris Helmsworth; A sign language Metallica video; Facebook by another name; Apple’s privacy protection posing; Walmart’s crypto ATMs; and much, much more.

Brand Damage From NFL Anti-Vaxxers

By David Erickson | August 16, 2021

Beyond Social Media - Anti-Vax Doctors - Episode 359

BL and David discuss doctors spreading vaccine misinformation to other doctors on Doximity; a TikTok campaign in real life; Yelp’s COVID labels; Instagram’s new blocking feature; a brain/computer interface that inputs full sentences from your thoughts; Twitter’s redesign; Twitter Spaces’ new multihosting feature; Snopes forced to retract plagiarized articles; Vikings quarterback Kirk Cousins anti-vax PR fiasco; Twitter’s cropping bias; a survey of content entrepreneurs;…and much, much more.

TikTok Algorithm

By David Erickson | August 2, 2021

BL and David discuss the Wall Street Journal’s superb investigative journalism revealing how TikTok’s recommendation algorithm works; TikTok’s push to get users to recreate classic commercials; non fungible tokens for Coca-Cola and Twitter; the rise of low-fidelity video ads; Google’s adoption of email authentication protocols; more Google My Business call data; Amazon measures in-store customer experience; social media’s anti-semitism problem; Kraft ice cream; middle-aged dancing guys; influencer spending…and much, much more.

Live Audio With Spotify & Facebook

By David Erickson | June 27, 2021

Beyond Social Media - Spotify & Facebook Clone Clubhouse - Episode 354

BL and David discuss Spotify and Facebook’s Clubhouse clones; a Twitter thread that made it to the silver screen; Google’s breaking news warning; a clever list building tactic; digitally resurrecting murdered journalists; how to scare phone spammers; Twitter’s ticketed Spaces; a LEGO typewriter set; Hyundai acquires Boston Dynamics and cuts a strange video to celebrate; Apple is out to destroy your open rates; family and friends word of mouth;…and much, much more.

Tulsa Race Massacre

By David Erickson | June 7, 2021

BL and David discuss media coverage of the Tulsa Race Massacre, 100 years after the fact; Oreo’s offering to aliens; the soft power of brands; Amazon supports marijuana legalization; Dunkin’ sells paint; Apple’s privacy commercial; Amazon Sidewalk risks; Hootsuite jacks long-time customers; Twitter reinstates certifications; Stetson disowns hatWRKS; music streaming; influencers’ earnings…and much, much more.

Boomfluencers

By David Erickson | April 18, 2021

BL and David discuss Baby Boomers as the new influencers; Google Earth’s timelapse visualization of climate change; Steak-Umm picks a fight with Neil deGrasse Tyson on Twitter; Reddit considers its own Clubhouse clone; Broadway returns; LinkedIn creates creator tools; LinkedIn asks for secret endorsements; Non-Fungible Tokens sold to raise funds for a kidney transplant; everything you want to know about NFTs but was afraid to ask; how to use Google My Business posts; Kribi self-cleaning underwear; your privacy reading list; zero-click search results data;…and much, much more.

Clubhouse Competition

By David Erickson | April 3, 2021

BL and David discuss LinkedIn and Spotify going after Clubhouse and a Clubhouse tutorial; a mafioso whose YouTube channel gave him away; new stoner emoji coming for Apple’s iOS; an AI-powered service that animates still headshots; the forthcoming Brave privacy-focused search engine; NFT brand stunts generating publicity; Facebook is removing analytics; Lil Nas X’s satanic shoes; Volkswagen’s April Fools prank backlash; a massive Facebook user data leak; Krispy Kreme’s anti-vaxxer Mondays; Mars candy’s pesterbot;…and much, much more.

Twitter Spaces & IKEA Audio Catalog

By David Erickson | March 21, 2021

Beyond Social Media - Twitter Spaces - Episode 342

BL and David discuss the launch of Twitter Spaces; IKEA’s audiobook catalog; a sweet wine-tasting gig; a tour of American dialects; instant holograms; Taco Bell’s 404 error page; an Ad Council COVID vaccine campaign; Facebook’s newsletter publishing platform; Mark Cuban’s Clubhouse competitor, Firesidechat app; Google’s Key Moments in YouTube videos; LinkedIn throwing shade TikTok’s way; an inclusion video oversight…and much, much more.

New Social Media Features

By David Erickson | March 7, 2021

BL and David discuss how Amazon Prime and Netflix are grokking TikTok; the TikTok trend of creating fake album covers out of random camera roll photos; potential new Twitter features could include super followers, an undo button, and shoppable tweets; LinkedIn’s new freelancer marketplace, Stories for Pages, and Swipe-ups; LinkedIn recommending newsletter subscriptions; YouTube Shorts; Taco Bell To Go concept restaurants; Microsoft’s hacked email servers; …and much, much more.

Super Bowl LV Strangeness

By David Erickson | January 31, 2021

Episode 336: BL and David discuss the first Super Bowl poet laureate and Budweiser’s advertising pause; Twitter’s Birdwatch pilot; harnassing TV moments to drive viral awareness; free LinkedIn advertising classes; new LinkedIn controls; an unboxing gun-safety PSA; a New Orleans COVID vaccine PSA; Google My Business updates; TikTok’s Creator Portal; YouTube hashtag pages; TikTokQ; Black History Month wokeness;…and much, much more.