Jimmy Fallon Archives - Beyond Social Media

Walmart Drive-Ins

By David Erickson | August 8, 2020

BL and David discuss the Walmart’s new parking lot drive-in movie theaters; giving credit to creators; why Microsoft wants TikTok; the pros and cons of WordPress’ auto-updates; Roger Federer’s rooftop tennis appearance; Google’s messy take on the customer journey; advertising agencies disclosing diversity data; Google News providing ‘for context’ links; Zoombombers hack the Twitter hacking trial; brands mistranslation misadventure; Trump’s ‘clean’ Internet; B2B salesperson traits;…and much, much more.

MillerCoors Battles Bud Light Over Corntroversy

By David Erickson | February 16, 2019

Beyond Social Media - MillerCoors Battles Bud Light - Episode 259

Episode 259: BL and David discuss discuss MillerCoors’ #ToastToFarmers response to Bud Light’s Super Bowl ad; Augmented Reality LEGOs; recruiting in virtual reality; Amazon dumps New York; Amazon Moments; LinkedIn Live; U-Haul’s data storytelling earned media; National Geographic’s Valley Of The Boom docuseries about the rise of Silicon Valley; the Bumble dating app; Jimmy Fallon on Amazon Alexa; Nvidia’s nonpeople; the Bratz Doll Challenge;…and much, much more.

Water Into Wine Dupe, Mobile App Spam & The Cat Video Festival

By David Erickson | March 16, 2014

This episode: The Water Into Wine spoof; Mobile app spam; the cat video festival; MasterCard’s Brit Awards media relations fiasco & Disney’s real-life hashtag.