Influencer Marketing Archives - Page 3 of 4

Spot The Robot For Sale

By David Erickson | June 8, 2019 |

Beyond Social Media - Boston Dynamics Spot - Episode 271

Episode 271; BL and David discuss the NYC subway landshark that went viral; drone deliveries via Amazon Prime Air; Vox Media Union reaches an agreement; Boston Dynamics’ commercial Spotbot; the Obama’s partner with Spotify; Apple Podcasts transcripts; Amazon Echo’s erase feature; Instagram’s influencer ads; Google’s new search results diversity update; Counterfeits on Amazon; fear-based social media sites like Nextdoor, Citizen, and Amazon Ring’s Neighbors; YouTube’s New Hate Speech Policy;…and much, much more.

Spotify & LinkedIn Launch New Podcasts

By David Erickson | March 11, 2019

Episode 262: BL and David discuss discuss Spotify’s major embrace of podcasts with The Story of The Clash; LinkedIn’s new Hello Monday podcast; April the Giraffe’s pregnant again..and David could not give a rip; Tesla’s Easter Egg troll; BBC’s article chatbots; Buffer’s vertical video report; a Texas school teacher’s Facebook Live bedtime stories; Apple’s AR Glasses; Microsoft’s HoloLens 2; pharmafluencers; Sealioning; The Great Toilet Paper Controversy of 2019 featuring Walmart and Cottonelle; racist self-driving cars; deceptive from fields;…and much, much more.

Martha Stewart, Baked

By David Erickson | March 3, 2019 |

Episode 261: BL and David discuss discuss Martha Stewart joining cannabis company Canopy Growth; Neuroscientist Uri Hasson’s research demonstrating humans are hardwired for stories; the New York Times’ new In Her Words newsletter; Twitter’s new hashtag data; Farmers Insurance’s Dr. Seuss campaign; LinkedIn’s new features for job seekers; Alexandria Ocasio Cortez as a comic book super hero; a data visualization of brand value; small businesses without websites; airline seat cameras; influencers and their discontents;…and much, much more.

Rep. Alexandria Ocasio-Cortez' Social Media School

By David Erickson | January 20, 2019

Beyond Social Media - Alexandria Ocasio-Cortez' Social School - Episode 255

Episode 255: BL and David discuss Rep. Ocasio-Cortez’ Social Media School for Democrats; Netflix Bandersnatch interactive Black Mirror movie; Twitter’s engagement-fostering beta app; the glaring omission in LinkedIn’s Doc uploads; why you shouldn’t write how-to posts; getting Skyped; fake influencers; deep fake Trump; Gillette toxic masculinity campaign’s backlash; Make America Kittens Again; a robot bartender; augmented magazines; brands taking a stand on #TrumpShutdown …and much, much more.

Augmented Reality Books & Payless Punks Influencers

By David Erickson | December 1, 2018 |

Beyond Social Media - Augmented Reality Books - Episode 251

Episode 251: BL and David discuss influencers punked by Payless; Canada Goose freezing customers; unfinished stories of distracted driver victims; easy Facebook engagement; holiday Tweets; Dogs Trust’s dogs are not gifts ad; augmented reality children’s books; #ChintatownOtter’s koi rampage; Starbucks banned; hashtag hijacking; Lockheed-Martian; Foodfluencers; editable Tweets…and much, much more.

LinkedIn Voicemail, Augmented Therapy & Ryan's Toy Line

By David Erickson | August 4, 2018 |

Episode 237: BL and David discuss LinkedIn’s new voicemail feature; autism therapy via Google Glass; the value of long-form content; government regulation of social media; Google’s new mobile search results for events; six-year-old toy reviewer Ryan’s new line of merch; illustrations of decaying social media; a gross chicken virtual reality experience; the social media backlash over an ISIS burger; and much, much more.

Facebook's Political Ad Rules

By David Erickson | June 9, 2018 |

Beyond Social Media - Facebook Political Ad Rules - Episode 231

Episode 231: BL and David discuss Facebook’s new political advertising rules; Philadelphia Eagles’ safety Malcolm Jenkins silent public relations stunt; Bill Gates’ Notes; Stew Leonard’s freedom burgers; search engine optimization audits; Apple’s web developers conference updates; Pod Papers magazines; senior’s bucket lists; personal shopping analytics; Apple’s dubious privacy high road; animal influencers; the imminent robot revolution; International House of Breakfast; and much, much more.

Trump's Unconstitutional Twitter Blocking & Mary Meeker's 2018 Internet Trends

By David Erickson | June 2, 2018 |

Beyond Social Media - Trump's Twitter Blocking - Episode 230

Episode 230: BL and David discuss Mary Meeker’s 2018 Internet Trends Report; Trump’s Unconstitutional Twitter blocking; GDPR as a sleep aid; Google DoubleClick’s new programmatic audio advertising option; Ambien maker Sanofi’s snarky newsjacking of the Roseanne Barr story; Facebook’s influencer search engine; YouTube’s new sharing options; agency lawsuits; Amazon Alexa spying; horrible headlines; Google goes evil; rebooting routers; …and much, much more.

Augmented Royalty & Digital Supermodels

By David Erickson | May 18, 2018 |

Beyond Social Media - Augmented Reality Royal Wedding - Episode 229

Episode 229: BL and David discuss ABC TV’s royal wedding augmented reality app; brand created virtual influencers; Instagram’s app monitoring dashboard; Twitter tamping down trolls; the demise of WHOIS; Lil Tay flexes too far; the smart speaker dog whistle; Google’s diminishing meta descriptions; the Yanny vs Laurel controversy;…and much, much more.

The Rock's Empire & The #MeToo Movement

By David Erickson | October 20, 2017 |

Beyond Social Media - Dwayne Johnson Agency - Episode 206

Episode 206: BL and David discuss the #MeToo movement’s impact; a brilliant dot takeover; Barack Obama’s hip hop Presidential portrait; the Jane Austin role playing game from a former Second World developer; locking down Google for security; The Rock’s creative empire; Google search surprises; buff Jeff Bezos’ PR coup; craptastic towns of New Zealand provoke death threats; the voice ad challenge for brands; deceptive NFL advertising..and much, much more.