HBO Archives - Beyond Social Media

Tulsa Race Massacre

By David Erickson | June 7, 2021

BL and David discuss media coverage of the Tulsa Race Massacre, 100 years after the fact; Oreo’s offering to aliens; the soft power of brands; Amazon supports marijuana legalization; Dunkin’ sells paint; Apple’s privacy commercial; Amazon Sidewalk risks; Hootsuite jacks long-time customers; Twitter reinstates certifications; Stetson disowns hatWRKS; music streaming; influencers’ earnings…and much, much more.

Facebook's Fake Privacy

By David Erickson | May 5, 2019

Episode 268: BL and David discuss Facebook’s dubious commitment to user privacy; the increasing importance of sonic branding; Burger King’s mental burgers; Snapchat’s Holocaust survivor Stories; a clever Big Little Lies commercial; Creative Commons’ visual search emerges from Beta; LinkeIn testing a Services Offered section for profiles; Poynter’s indexing of fake news sites; YouTube Music arrives on Google Home and YouTube lands on Amazon Fire TV devices; a mockery of our smart phone addiction; how extremism spreads through alternative influence networks; Chase Bank’s poor-shaming;…and much, much more.

10 Most Terrifying Marketing Stories Of 2017

By David Erickson | October 28, 2017 |

Beyond Social Media - 10 Most Horrific Stories of 2017 - Episode 207

On Episode 207, BL and David discuss the top ten marketing screw ups they’ve covered for 2017, among them United Airlines beating up a passenger and Pepsi appropriating the Black Lives Matter movement.

Net Neutrality Battle & Alexa's Calling

By David Erickson | May 12, 2017

Episode 187: Co-hosts B.L. Ochman and David Erickson discussed the new assault on Net Neutrality; Amazon Alexa’s new telephone service; Responsibility beer; brands celebrating Happy Mutha’s Day; crowdfunding the Trump Russian investigation; Google job searches; Ben & Jerry’s philanthropic flavors; Amazon’s new homeless shelter; Presidential fumigation; fake news blacklists; Robocop tackled; uploadable memories; great new apps and stats you should know…and much, much more.

Fearless Girl Faces Charging Bull & Spoken Spotify

By David Erickson | March 11, 2017

Beyond Social Media - International Womens Day - Episode 178

Episode 178: Co-hosts B.L. Ochman and David Erickson discussed the fearless girl facing off with the Wall Street Bull; Spotify’s play for podcasts; Twitter’s egg filter; Amazon’s growing advertising business; the testing trolls comment solution; voice IP Alexa calls; YouTube’s similarity algorithm; WikiLeaks as Russia’s useful fool; ISP’s browsing your browsing history; Trump’s International Women’s Day tweets; no press access for you!; HBO’s Facbook Live meltdown;…and much, much more.

Racists Freak Over Old Navy Interracial Family

By David Erickson | May 1, 2016

Beyond Social Media - Old Navy Ad Backlash - Episode 141

Co-hosts B.L. Ochman & David Erickson discussed the racist response to Old Navy’s multiracial ad; the hijacking of Comcast Cares Day; a Norway minister ridiculed for a PR stunt gone bad; a Windows 10 upgrade that interrupted the weather; Wendy’s 444 news channel; LinkedIn’s new freelancer and college grad features; Twitter changing it’s category in the app store; Sony’s smart contact lenses; a BO detector app; Silicon Valley; President Obama’s last White House Correspondents Dinner; the recycled crayons; plus great new apps and important stats and a lot of stuff in between.

Hello Barbie!

By David Erickson | April 4, 2015

Episode 90: Co-hosts B.L. Ochman & David Erickson discussed the new WiFi enabled talking Barbie; Scientology Twitter campaign against HBO; Trevor Noah’s six sexist tweets; Chris Rock drives while black; virtual crisis communications training; Groupon’s banana bunkers; Fixodent’s lion video; Miller Theatre’s canine composers; photography composition tips; plus great new apps and important stats and a lot of stuff in between.

The Pros & Cons Of Starbucks' Race Together Campaign

By David Erickson | March 21, 2015

Beyond Socila Media Show - 88 - Starbucks Race Together

Co-hosts B.L. Ochman & David Erickson discussed the pluses and minuses of Starbuck’s #RaceTogether campaign; Toyota’s BB King commercial; HBO’s Robert Durst True Crime reality show; Monica Lewinski’s TEDTalk; American Airlines exception policy fiasco; Google’s practice of manipulating search results; YouTube’s new cards; NASA’s live broadcasts; and a lot of stuff in between.

12 Taylor Swift Gifs & Obama's State Of The Union Videos

By David Erickson | January 17, 2015

Co-hosts B.L. Ochman & David Erickson discussed the 12 Taylor Swift Gifs House Speaker John Boehner recently shared; President Obama’s State of the Union trailer videos; the apparent demise of Google Glass; Coldplay’s interactive animated music video; Consumer Electronics Show gadgets, the 12 Monkeys “lighting track”; plus great new apps and important stats and a lot of stuff in between.

GM's Dangerous Mobile App & Brand Reaction To The World Cup Biter [VIDEO]

By David Erickson | June 28, 2014

This episode: Gawker trashes yogurt; GM’s dangerous mobile app; Aaron Paul’s Xbox One commercial glitch; Tide culturejacks Game of Thrones; brands react to the World Cup biter.