Blogging Archives - Page 2 of 2 - Beyond Social Media

Bernie Sanders' Data Grab

By David Erickson | December 20, 2015

During Episode 124, co-hosts B.L. Ochman & David Erickson discussed the Bernie Sanders campaign breach of Clinton campaign voter data; Apple shutting down Topsy; a Stoner Sloth PSA campaign; Santa as a woman; Ticketmaster’s crash and burn; 2015 Photoshop fails; Southerners scared of solar energy; the Year in Search; virtual trips to Mars; a Star Wars safe driving PSA; Facebook’s Yelp killer; Google’s predictive traffic patterns; Google’s Uber killer; plus great new apps and important stats and a lot of stuff in between.

Gov. Cuomo Usurps The Man In The High Castle

By David Erickson | December 6, 2015

Beyond Social Media - Man In The High Castle Subway Ads - Episode- 22

Co-hosts B.L. Ochman & David Erickson discussed ineffective German grocery store ads; a product demonstration video showing how to pick Master Locks; the backlash over Amazon’s Man In The High Castle subway ads; a Jingle Butts jingle; Adobe’s slow Flash death; the Zuckerberg’s thankless philanthropy; Google fortune telling; Microsoft’s PowerApps; Giving Tuesday; short branded films from JetBlue, Johnnie Walker and American Girl; a Japanese Condom Head Challenge; plus great new apps and important stats and a lot of stuff in between.

Jack Dorsey's Twitter & Square Duet

By David Erickson | October 11, 2015

Co-hosts B.L. Ochman & David Erickson discussed Marks & Spencer’s ill-conceived #ShowYourStrap campaign; Amazon’s Alexa-activating commercial; Columbia Sportswear’s septuagenarian spokeswoman; data journalism reporting on gun violence; Jack Dorsey’s permanent return; the #ImWithLizzie and anti-bullying month; Medium’s new features; Twitter Moments; Facebook empathetic Emojis; Google’s Impact Challenge; email signature best practices; plus great new apps and important stats and a lot of stuff in between.

Long-Form Twitter & Facebook Video Profiles

By David Erickson | October 3, 2015

Beyond Social Media Show - Long-Form Twitter - Episode 114

Co-hosts B.L. Ochman & David Erickson discussed Twitter’s long-form plans; Facebook banning ads; the Yelp for Peepl app; the #ShoutYourAbortion backlash; the proprietary Internet; Facebook Notes, video profile pics, and Internet access for refugees; the #PopDog Halloween costume; YouTube shopping ads; plus great new apps and important stats and a lot of stuff in between.

Volkswagon Scandal And Apology & Snoop Dogg's Lifestyle Brand

By David Erickson | September 27, 2015

Co-hosts B.L. Ochman & David Erickson discussed Donald Trump’s ill-advised use of Twitter; the Volkswagen scandal and apology; Prime Minister David Cameron’s pig problem; poorly-labeled sponsored content; Lady Gaga music video for The Hunting Ground; Peace ad-blocking app pulled from the Apple App Store; Snoop Dogg’s Merry Jane lifestyle brand; a monkey selfie copyright dispute; tweeting political donations; plus great new apps and important stats and a lot of stuff in between.

Amazon Prime Day & The Reddit Implosion

By David Erickson | July 11, 2015

Beyond Social Media - Amazon Prime Day - Episode 103

Co-hosts B.L. Ochman & David Erickson discussed the reaction to the raiding of Subway’s spokesman’s home; errant hashtags; Reddit’s implosion; the video metrics mess; Amazon Prime Day; interns breaking news; Upworthy’s reinvention; Pampers’ #BetterForBaby video; LinkedIn’s million posters; Google RidesWith; RadioShack’s dance party; plus great new apps and important stats and a lot of stuff in between.

Gwyneth Paltrow's Cluelessness & Mary Meeker's Ugly Report [VIDEO]

By David Erickson | May 31, 2014

Beyond Social Media Show #50 – B.L. Ochman & David Erickson cover Gwyneth Paltrow’s cluelessness, Fresh Balls, marketing personas and Mary Meeker’s report.