Analytics Archives - Page 2 of 2 - Beyond Social Media

NASA’s Planetary Protection Officer & Twitter Subscription Service

By David Erickson | August 3, 2017 |

Beyond Social Media - NASA's Planetary Protection Officer - Episode 197

Episode 197: BL and David discuss NASA’s opening for a planet protector; Foreign Affairs’ sophisticated direct mail program; Facebook’s publisher subscriptions program; Google’s SOS Alerts; touring podcasts; the hilarious Lord Birthday; Twitter subscriptions; how a poor choice of font lead to Nazi glitter; companies pitching paid placements; fishing drones; a PR pitch from hell; and much, much more.

Macklemore's "Glorious" Grandmother & Internet's Most Hated Ads

By David Erickson | July 16, 2017 |

Beyond Social Media - Mackelmore's Glorious Grandmother - Episode 194

Episode 194: Co-hosts BL Ochman and David Erickson discuss Macklemore’s “Glorious” Grandmother goes viral; YouTube’s 360 degree heatmaps; Trump’s nasty lawyer; Google’s content algorithms; LinkedIn’s content insights; crowdsourcing the 2017 eclipse; the Internet’s most hated ads and much, much more.

Good & Bad Emoji Marketing & Google Posts

By David Erickson | March 6, 2016 |

Beyond Social Media - Emoji Marketing - Episode 133

Episode 133: Co-hosts B.L. Ochman & David Erickson discussed Google’s new Posts content type; both good and bad emoji campaigns; a fake New York Times political news story favoring Bernie Sanders; Amazon encryption backtracking; Jimmy Kimmel on Donald Trump; Facebook Live Video visibility; the #ShareTheLoad campaign; Facebook Instant Articles newsletter signups; Always’ #LikeAGirl campaign; the evolution of social media policies; plus great new apps and important stats and a lot of stuff in between.

Twitter DM Limit Expansion & Snoop Dogg Wants The CEO Gig

By David Erickson | June 14, 2015 |

Beyond Social Media - Snoop Dogg For Twitter CEO - Episode 100

Co-hosts B.L. Ochman & David Erickson discussed Twitter’s DM expansion; Snoop Dogg’s campaign for Twitter CEO; Safari content blocking capabilities; LeBron’s wardrobe malfunction; Joyce Carol Oates’ outrage; public relations’ PR problem; the Coke/boob challenge; tampons for a cause; GIFographics; yawning billboards; Kid President’s campaign against hunger; plus great new apps and important stats and a lot of stuff in between.

LEGO Worlds Game Launches

By David Erickson | June 6, 2015 |

Beyond Social Media Show - LEGO Worlds - Episode 99

Co-hosts B.L. Ochman & David Erickson discussed the news of the Queen’s demise being greatly exaggerated; a massive hack of the federal government personnel records; a LEGO Worlds; Manspreading; tweeting potholes; Cyber seniors; Flash’s long death; an Internet cat video; plus great new apps and important stats and a lot of stuff in between.

Lulumon's Odd Apology, JPMorgan Hashtag Fail & Bitkid Saves The Day [VIDEO] Episode 25

By David Erickson | November 19, 2013 |

This episode: Lulumon Apology; JPMorgan’s Hashtag Fail; US Airways’ customer revolt; Minnesotans Give To The Max; Social Media Breakfast; Google’s India Reunion.