Super Bowl LV Strangeness
Episode 336 - January 30, 2021
- A Super Bowl Like None Other
- Birdwatch: Twitter's Wikipedia
- Made For TV Moments
- LinkedIn Advertising Classes
- TikTok Educational Resources
- A Sleeves Up Vaccination PSA
- A Gun Safety PSA
- Google My Business Updates
- YouTube Hashtags
- LinkedIn Controls
Twitter has introduced @Birdwatch, a community-driven approach to addressing misleading information. Anyone can join the pilot. Hey, what could go wrong?!
We'll use the notes and your feedback to help shape this program and learn how to reach our goal of letting the Twitter community decide when and what context is added to a Tweet.— Twitter Support (@TwitterSupport) January 25, 2021
For details and how to apply to be a part of Birdwatch: https://t.co/bt5BzIpe4o (3/3)
First Super Bowl Poet Laureate
The NFL announced the Los Angeles poet will recite a new poem before the official coin toss to recognize pandemic heros.
Budweiser Says Peace Out To Super Bowl Ads
For the first time in 37 years, Budweiser will not advertise on the Super Bowl. Instead, they are donating a million dollars and their airtime to the Ad Council and COVID Collaborative’s COVID-19 Vaccine Education Initiative.
For the first time in 37 years, we aren’t running a commercial during the Super Bowl. Instead, we’re helping to safely bring America back together again soon. Watch to learn how. pic.twitter.com/vpfnqDoDMK— Budweiser (@budweiserusa) January 25, 2021
Harnassing Made-For-TV Moments
President Biden's inauguration was produced to create several made-for-social viral moments.
Free LinkedIn Advertising Classes
LinkedIn is launching an all-new on-demand learning center for advertising which is full of free resources.
LinkedIn Comment Controls
Depending on what you want to say, there are times when it might be more helpful to engage only a specific audience.
Sleeves Up, NOLA!
An upbeat ‘Sleeves Up, NOLA’ campaign deftly uses local personalities and the MardiGras dance culture to encourage citizens to get a Covid vaccine.
The COVID #vaccine is our shot to get back to the #NOLA we love. #SleevesUpNOLA 🔗https://t.co/e4g9IjrY8X pic.twitter.com/HLtrZOOqAM— NOLA Ready (@nolaready) January 9, 2021
This PSA from States United to Prevent Gun Violence aims to highlight the fact that 4.6 million children live in homes with unlocked guns.
TikTok introduced the online hub TikTok Creator Portal, a one-stop shop for educational resources for creators on its platform.
Google My Business Updates
Google My Business has updated its tools for business owners.
YouTube has created dedicated landing pages for video hashtags.
TikTok posts with millions of views are currently host to the baseless belief that President Trump will be sworn into office on March 4th, 2021, when he will become the 19th president of the United States.
The onslaught of content, products, and social media shoutouts to Black Americans from February 1 to the 28 has always been a little contrived. But this year...
The exuberant video for his new single, “I Need You,” is set in an art gallery, and it imagines what would happen if some archival photographs of Lindy Hoppers in Harlem suddenly came to life.
Shiny New Stuff
Airr is an iPhone app that is a podcast player which lets you highlight, add a note, and share moments from episodes.
We're On Amazon!
Just ask your Amazon Echo: "Play the Beyond Social Media Show podcast."
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