Anti-Vax Doctors & NFL Players Damage Brands

Episode 359 - August 15, 2021


  • TikTok In Real Life
  • Yelp COVID Labels
  • Instagram Blocking
  • Brain/Computer Input
  • Twitter Redesign
  • Problems We Solve
  • Snopes Retracts
  • Kirk Cousins' Anti-Vax Press Conference
  • Twitter Cropping Bias
  • Doctors Spreading Vaccine Disinformation
  • Content Entrepreneurs

Best Practices

TikTok IRL

Marissa Meizz became a TikTok meme after her friends excluded her from a birthday party. She decided to do something about it.

Yelp COVID Labels

Know ahead of time if a restaurant or store will require proof that you've received the COVID-19 vaccine.

Instagram Blocking

Instagram announced a series of features designed to protect users — particularly celebrities and high-profile creators — from hateful comments posted by users who are not among their regular followers.

Instagram Anti-Hate Speech

Brain To Computer Input

Twitter Redesign

Among the changes is the implementation of Twitter’s new font, “Chirp,” and changes to various elements that will make them more high-contrast, among other things.

Problems We Solve

Rather than describing your services and capabilities, address the pain you relieve.

Worst Practices

Snopes Retracts

The fact-checking site has banned David Mikkelson, who owns half the company, from writing articles after a BuzzFeed News investigation outed his plagiarism.

Kirk Cousins’ Disastrous Anti-Vaxx Media Availability

Associated Press reports that the Minnesota Vikings are the least-vaccinated teams in the NFL and starting quarterback Kirk Cousins is one of the unvaccinated.

Twitter's Cropping Bias

Twitter Engineering held an algorithmic AI bias bounty challenge. The results are revealing - and helpful.

Anti-Vax Doctors On Doximity

Doctors on the industry networking site are finding their news feed inundated with anti-vaccine comments from fellow physicians.


B.L.'s Project

  • Love, Dog Magazine - B.L. will be curating content for new publication that comes from dogs’ point of view. Launching September.
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David's Project

The Reputation Algorithm LinkedIn Live stream every Tuesday at 7 PM CST on David's LinkedIn profile. He discusses how algorithms use the signals generated by online activity to interpret and represent our reputation.

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