Episode 373 - March 12, 2022
- Tracking Commercial Emotions
- Twitter Shops
- Claiming Credit For Your Work
- The Information War
- Propagand Influencers
- PR Pitch From Hell
- Banned By Facebook
- Metaverse Stats
Dolly Parton Joins The Metaverse
Dolly Parton will perform live at SXSW this weekend and her show will also stream live on the blockchain.
The Story Behind Cadbury's Gorilla Ad
Cadbury's delightful In The Air Tonight gorilla commercial might never have seen the light of day.
How To Ensure Credit For Your Work
One day, a 25-year-old woman working in the marketing industry noticed that her manager was taking credit for her work.
Peace For Ukraine
People who joined a candlelight vigil held for Ukraine formed a large peace sign in central Budapest, Hungary on Wednesday that could be seen from a drone above.
The Biden administration is doing outreach on Ukraine and Russia to popular digital creators from social media platforms, seeking to message to the highly influential group and reach a broader and younger audience.
Paid TikTok Propagandists
An investigation by VICE News uncovered a coordinated campaign to pay Russian TikTok influencers to post videos pushing pro-Kremlin narratives.
Great video.— Mike Galsworthy 🇺🇦 (@mikegalsworthy) March 5, 2022
Looks like Russian govt have been bribing/ strong-arming many Russian TikTok influencers into putting out the government line on Ukraine - with identical scripts.
This girl calls them out and says the influencers’ own audiences are mocking them over it. 👏👏👏 pic.twitter.com/ZqNTAWBn8b
PR Pitch From Hell
Had the PR guy merely visited my VIkings blog, he would've seen I hadn't updated in a few years. Had he checked out my Twitter feed, he would've known I can't stand Kirk Cousins. It pays to do a little research about those you are pitching.
Pitch: "Hi Dan, Checking in to see if the skin tone-matching tights would be a fit for an upcoming story. Happy to send you some tights, whether this style or we can surprise you! LMK if you have any questions."— Dan Barry (@DanBarryNYT) January 25, 2022
Response: So many questions.
Shiny New Stuff
- LOCAL - chrome extension that shows you where to get Amazon products locally to avoid shipping costs, reduce your carbon footprint - and maybe avoid Amazon membership cost.
- Nuro App for better brain performance & stress reduction over time. Tool used by athletes for peak performance.
- Everything APPLE announced at its event this week.