Best Practices
Spotify Users Leaving In Droves Over Neil Young, Joe Rogan Conflict
#SpotifyDeleted was the battle cry of multiple iconic musicians & thousands of subscribers in support of Neil Young leaving Spotify.
Spotify stock tanks. Spotify shuts down their customer service lines. Thousands of listeners complain and cancel subscriptions over Spotify’s decision to support Joe Rogan and the misinformation he broadcasts, over Neil Young’s music. pic.twitter.com/pjvMm7pYVQ
— Mike Sington (@MikeSington) January 28, 2022
Video Marketing For Bowling Alleys
Bryant Lake Bowl in Minneapolis commissioned the most amazing piece of video marketing for a bowling alley/restaurant/bar/mini movie theater you’ve ever seen.
Rock Legends & Gibson Classic Guitar NFTs
Gibson will offer NFTs of its classic guitars, joining rock legends Keith Richards & Julian Lennon.
Michelob Ultra's Super Bowl Teasers
The Big Lebowski Steve Buscemi star and NFL legend Peyton Manning will join five other celebrities in the spot.
Worst Practices
M&M’s Mascot Makeovers
The cast of candy characters at M&M's has undergone a makeover that brand executives say better reflects the diverse and nuanced world of its fans.
Instagram Reel "Views"
Instagram Reel views are counted after 1 MILLIsecond of play and exclude replays.
Twitter Stops Taking Action Against 2020 Big Lie
Twitter quit taking action to try to limit the spread of lies about the 2020 election, the company said on Friday -- a day after another social media platform, YouTube, removed a Republican congressman's campaign ad because it included a 2020 lie.
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