New Social Media Features
New Twitter, LinkedIn & YouTube Features
Episode 340 – March 6, 2021
Topics:
- TikTok On Amazon Prime
- Anything Album Covers
- Ain’t Gonna Pay For No Tweet
- Shoppable Tweets
- LinkedIn Freelancer Marketplace
- LinkedIn Stories For Pages
- LinkedIn Swipe-Ups
- LinkedIn Newsletter Recommendations
- YouTube Shorts
- Taco Bell To Go Restaurants
- Microsoft Email Server Hack
During episode 340, BL and David discuss how Amazon Prime and Netflix are grokking TikTok; the TikTok trend of creating fake album covers out of random camera roll photos; potential new Twitter features could include super followers, an undo button, and shoppable tweets; LinkedIn’s new freelancer marketplace, Stories for Pages, and Swipe-ups; LinkedIn recommending newsletter subscriptions; YouTube Shorts; Taco Bell To Go concept restaurants; Microsoft’s hacked email servers; …and much, much more.
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TikTok’s Busting Out
Amazon Prime Video France launched “Cités” exclusively on TikTok in late February.
- Amazon Prime Video launches TikTok-exclusive series in France
- Netflix App Adds ‘Fast Laughs’ Tab With Comedy Clips Streaming in a TikTok-Like Feed
Anything Album Covers
The artistic nature of this challenge has attracted a lot of professional content creators making album covers out of random camera roll photos.
Twitter Super Followers & Edit Buttons
Twitter may introduce a pair of big upcoming features: the ability for users to charge their followers for access to additional content, and the ability to create and join groups based around specific interests.
- Twitter announces paid Super Follows to let you charge for tweets
- We’re still not getting a Twitter edit button, but an Undo one is being tested
— Jane Manchun Wong (@wongmjane) March 5, 2021
New Shoppable Tweets
Twitter confirmed it’s testing a new way to display tweets that link out to e-commerce product pages – like products on a Shopify store, for example.
— 🟣 Matt Navarra (@MattNavarra) March 2, 2021
LinkedIn’s Freelancer Market
LinkedIn is developing a new service called Marketplaces to let its 740 million users find and book freelancers, pitting it against publicly traded firms such as Upwork and Fiverr.
LinkedIn Stories For Pages & Swipe-Ups
Internal access to Stories is a way for companies to maintain engagement with their employees during the pandemic, which will likely last for another year for many organizations, LinkedIn says.
- Everything You Need to Know About LinkedIn Stories for Pages
- LinkedIn Expands Stories Feature With Swipe-Up URLs, Private Employee Access
YouTube Shorts
YouTube is kicking off new features for creators that it says will change the way the world experiences video.
Tacos Through Pneumatic Tubes
The Brooklyn Park City Council approved the plans this week. The Taco Bell To Go restaurant will feature multiple pickup lanes.
Worst Practices
Microsoft Servers Hacked
At least 30,000 organizations across the United States – including a significant number of small businesses, towns, cities and local governments – have over the past few days been hacked by an unusually aggressive Chinese cyber espionage unit that’s focused on stealing email from victim organizations.
- At Least 30,000 U.S. Organizations Newly Hacked Via Holes in Microsoft’s Email Software
- New nation-state cyberattacks
Smiles
Dangerous Adventures With Dad
A father created a now viral Instagram account to prank his girlfriend while she was at work and frequently texting to ask how their baby was.
- Father sets up hilarious Instagram account showing his baby daughter in perilous situations to prank his worried girlfriend at work
- On Adventure With Dad
View this post on Instagram
Shiny New Stuff
B.L.’s Finds
David’s Finds
- SparkToro – Audience insights tool
Politics
Podcasts
Pro Tips
Optimize For Engagement
What do the social media channels want?