Disney’s Robotic Groot
Groot Robot
Episode 350 – May 23, 2021
Topics:
- Google LaMDA
- Disney’s Robotic Groot
- About This Site In Searches
- YouTube Audio Ads
- Mattel Wants Your Old Toys
- Self-Serve Hulu
- Snap Glasses For Creators
- Brand Texting Trend
- India Erases COVID Varients
- GA4 Ready
- Star Spangled Sports
During episode 350, BL and David discuss Disney’s development of atonomous bi-pedal robots to play characters such as Groot at the theme parks; YouTube’s new audio ad format; Google’s LaMDA AI model; Hulu’s self-serve advertising; About This Site coming to a search near you; the brand texting trend; Mattel wants to recycle your old Barbies; Snap’s Spectacles are back in AR form; India wants to erase “Indian Variant” from social media; Google Analytics 4 readiness;…and much, much more.
Share on Linkedin Share on Twitter Share on Facebook Share on Messenger Share on Reddit Share on Skype Share on WhatsApp Share on EmailBest Practices
Google LaMDA
At Google I/O the star of the show was an experimental model called LaMDA, which Google says could one day supercharge the ability of its conversational AI assistants and allow for more natural conversations.
- Google showed off its next-generation AI by talking to Pluto and a paper airplane
- LaMDA: our breakthrough conversation technology
— The Verge (@verge) May 18, 2021
Disney Imagineers Develop Groot Robot
The research and development studio has achieved a lifelike robotics milestone.
About This Site
Next to most results on Google, you’ll begin to see a menu icon that you can tap to learn more about the result or feature and where the information is coming from.
YouTube Audio Ads
YouTube Audio ads share similar characteristics with video ads, such as running on a CPM basis.
- Everything You Need To Know About YouTube Audio Ads
- Google’s Brand Lift Solution
- YouTube Brand Lift Studies – How They Work & What To Measure
Mattel Wants to Recycle Your Barbies
Mattel has a way for families to extend the life of these unused and outgrown toys – and keep them out of the landfill – with the launch of its toy takeback program.
Hulu’s Self-Serve Advertising
Requires a minimum of $500 spend per campaign.
- Hulu Introduces New Ad Tool for SMBs: What Marketers Need to Know
- RSVP for Hulu Manager – Self Serve
- Hulu Ad Formats
SNAP AR Glasses Are Baaaack
The glasses can match Snapchat Lenses to your surroundings – but they aren’t for sale.
- Snap announces a new generation of Spectacles, streamlined glasses to experience the world in AR
- And Snap unveils all-new Spectacles with built-in augmented reality
- New Spectacles
Brand Texting Trend
Marketers at e-commerce startups say they’re increasingly using text messages to promote new sales or product launches.
Worst Practices
Censoring COVID
The Indian government wants social media to delete all references to the India variant.
- India reportedly orders social media platforms to remove references to ‘Indian variant’ of COVID-19
- How virus variants get their confusing names-and how to make them better
Are You GA4 Ready?
Data Driven conducted a survey asking 460 users about their GA4 migration plans.
Smiles
How Colors Sound
As part of a new exhibition, the worlds of culture and technology collide, bringing sound to the colors of abstract art pioneer Wassily Kandinsky.
Shiny New Stuff
B.L.’s Finds
- Wondertools – Jeremy Caplan’s newsletter with a motherlode of new tools in every issue
- TypeStudio – Video editing tool like Descript that lets you edit video by editing the transcript
Politics
President Biden Hosts George Floyd’s Family at the White House
President Joe Biden will host the family of George Floyd at the White House on Tuesday to mark the one-year anniversary of his death at the hands of police, a White House official confirmed to CNN.