Join Dave Erickson, Albert Maruggi and B.L. Ochman for The Beyond Social Media Show, a fast-paced 1/2 hour live Hangout on Air. We'll cover best and worst cases in social media last week, plus shiny new objects you'll want and stats you need to … [Read more]
Uh Oh Spaghettios! BIG Pearl Harbor Day Tweet BrouHaHa
Join B.L. Ochman, Albert Maruggi and David Erickson for The Beyond Social Media Show # 28, our live 1/2-hour Hangout on Air on Tuesday, Dec. 10 at 2 PM EST when we'll discuss Spaghettio's clueless Pearl harbor Day Tweet brouhaha. That's the day the … [Read more]
Anchorman 2 Earned Media PR Campaign [VIDEO]
We'll be talking about the Anchorman 2 publicity campaign during Episode 28 of the Beyond Social Media Show. Join us for the live broadcast on Tuesday, December 10, 2013 at 1 PM CST/2 PM EST. Ron Burgundy Co-Anchors North Dakota Newscast … [Read more]
Billy Joel May Be Right For Madison Square Garden [VIDEO]
Potential talking point for Episode 28 of the Beyond Social Media Show: Is Billy Joel's plan to play one show a month at Madison Square Garden ad infinitum brilliant or stupid? Is he wrong or right? Can he fill the Garden on a monthly basis? How … [Read more]
Amazon’s Delivery Drones & The Gap Listens & Reacts – Beyond Social Media Show Episode 27
Beyond Social Media Show, Episode 27 Worst Digital Cases Century 21 Tryptophan Slow Jam [VIDEO] RNC Believes Racism Ended In The 50s T-Mobile & AT&T Twitter Fight Over Customer Dana Morales Played Us All Best Digital … [Read more]
The Art of Listening and Reacting by Gap
You have to the enjoy the story behind a recent Twitter engagement with The Gap and a thoughtful commuter in New York City, Arsalan Iftikhar - He tweeted about a Gap billboard ad that was defaced with racial slurs at a New York City subway stop. … [Read more]
Katie Couric Bolts For Yahoo! & Jean-Claude Van Damme’s Volvo Video – Beyond Social Media Show Episode 26
Beyond Social Media Show, Episode 26 Beyond Social Media among Larry Chase's Top Digital Marketing podcasts - Worst Digital Cases Twerking Turkey Jean-Claude Van Damme Video for Volvo Google+ Flaw Abruptly Shut Down Your YouTube … [Read more]
Lulumon’s Odd Apology, JPMorgan Hashtag Fail & Bitkid Saves The Day [VIDEO] Episode 25
Beyond Social Media Show, Episode 25 When Things Go Wrong LuLuMon Founder Chip Wilson Makes Dopey Apology Lulumon on Facebook JPMorgan’s #AskJPM Twitter Hashtag Backfires Against Bank US Airways Passengers Mutiny After Pilot Kicks … [Read more]
Tweeting Bras & Coffee & Twitter Attack Ads – Beyond Social Media Show, Episode 22
Beyond Social Media Show, Episode 22 When Things Go Wrong Albert Maruggi @HealthCareGov B.L. Ochman Rep. Doug Lamborn (R-Colorado) Calls Obama a “tar baby” Tweeting Bras - Pinkwashing @TweetingBra Maria Bacodimou Nestle … [Read more]
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