Episode 212: David discusses Spotify opening up to podcasts; Budweiser Light’s crafty cease and desist letter to Modist Brewing; Wine label design and the stories they tell; YouTube Creator Studio’s rebranding and revamping; Google Map’s new wakeup call feature; Google’s expansion of meta descriptions; video technology that literally changes a leopard’s spots and lip syncs Barack Obama…and much, much more.
Episode 211: David Erickson discussed the Bud Light Dilly Dilly commercial that ran during the Thanksgiving Day NFL game; Bloomberg’s imminent launch of its 24-hour news network on Twitter; Facebook’s suicide ideation AI; Facebook Shadow Profiles; Instagram subscribeable hashtags; Twitter’s affordable firehose; Snapchat’s new Audience Filters; the love of heavy metal music; Spotify’s ambitions to become a music label with the acquisition of Soundtrap; Sesame Street’s culturejacking of Stranger Things 2 with its Sharing Things parody video; Gamefly’s ridiculous cowgirls commercial; Paris Hilton’s false claim of inventing the selfie; plus great new apps and stats you should know…and much, much more.
Episode 208: Co-hosts B.L. Ochman and David Erickson discussed the shadow sub-domain hacking of the Trump organization; LinkedIn’ video advertising trial; a Twitter bot-hunting bot; David’s Movember challenge begins; VR for PTSD; a Virtual Museum; Reddit’s nicewashing; Facebook’s problems overseas; Facebook’s declining organic visibility; Google Drive gets parked; an app that listens to your clunking automobile; plus great new apps and stats you should know…and much, much more.
Episode 207 co-hosts B.L. Ochman & David Erickson discuss Burger King’s anti-bullying public service ad; Twitter’s new-found transparency for political ads; the mechanics behind the recommendation engine powering Spotify’s Discover Weekly playlist; Burger King bullying Wendy’s; saveable Tweets; Twitter’s Happening Now feature; Facebook going after Google Hangouts with the addition of screensharing to Facebook Live; Facebook adding Dwell Time and Link Sharing as custom audiences for ad retargeting; 3D social posts to encourage VR object sharing on Facebook; the EPA erasing climate change online; your camera is watching you; Spectacle sales are not so spectacular; giving Amazon your key; and the top 10 most horrific marketing screw-ups of 2017; plus great new apps and stats you should know…and much, much more.
On Episode 207, BL and David discuss the top ten marketing screw ups they’ve covered for 2017, among them United Airlines beating up a passenger and Pepsi appropriating the Black Lives Matter movement.
Episode 205: Co-hosts B.L. Ochman and David Erickson discussed Equifax getting hacked again; Mark Zuckerberg’s ill-advised virtual reality trip to Puerto Rico; Giphy’s coming six-second advertising platform; Susan B. Komen Breast Cancer Awareness crowdfunding campaign; a resume LEGOized; BuzzFeed’s livestreamed Twitter talk show; recognizing cognitive biases; a guide to Denial of Service attacks; Siri, your personal therapist; the imminent departure of AOL Instant Messenger; loveless granola; Dove’s racist ad; plus great new apps and stats you should know…and much, much more.
Episode 204: Co-hosts B.L. Ochman and David Erickson discussed Google’s Pixel 2 announcement and its battle against Apple; five ex-Presidents rocking for hurricane relief; the Obama’s 25th wedding anniversary; National Public Radio’s errant Facebook post that went viral; BuzzFeed’s public service fake news feed; IRS’ baffling announcement of its deal with Equifax; the amazing absence of a social media pause button; the client you’ll never want to have; plus great new apps and stats you should know…and much, much more.
Episode 199: Co-hosts B.L. Ochman and David Erickson discussed Louise Linton’s elitist, out-of-touch Instagram rant; former President Barack Obama’s claim to the most popular tweet; LinkedIn’s new native video capabilities; State Department’s science envoy Daniel Kammen’s embedded impeachment message in his resignation letter; the DeepEmoji algorithm that can detect sarcasm in tweets; the Trump Twitter feed bot; Apple’s move to marry Siri with everything; Google Maps Q&A; KFC’s virtual reality training; Facebook influencers’ brand tagging tool; plus great new apps and stats you should know…and much, much more.
Episode 194: Co-hosts BL Ochman and David Erickson discuss Macklemore’s “Glorious” Grandmother goes viral; YouTube’s 360 degree heatmaps; Trump’s nasty lawyer; Google’s content algorithms; LinkedIn’s content insights; crowdsourcing the 2017 eclipse; the Internet’s most hated ads and much, much more.