Episode 259: BL and David discuss discuss MillerCoors’ #ToastToFarmers response to Bud Light’s Super Bowl ad; Augmented Reality LEGOs; recruiting in virtual reality; Amazon dumps New York; Amazon Moments; LinkedIn Live; U-Haul’s data storytelling earned media; National Geographic’s Valley Of The Boom docuseries about the rise of Silicon Valley; the Bumble dating app; Jimmy Fallon on Amazon Alexa; Nvidia’s nonpeople; the Bratz Doll Challenge;…and much, much more.
Super Bowl LIII Marketing
Episode 257: BL and David discuss brands’ earned Super Bowl Media; Super Bowl LIII commercials; egregious packaging; Minneapolis’ frozen pants; LinkedIn interest targeting; dearly departed Google services; Apple’s power play against Facebook and Google; Adidas Black History Month all white fail; the invisible generation; super-complicated CAPTCHAs; a Jeep Wave case study…and much, much more.
New Prince Music Video & High Times At Coca-Cola?
Episode 241: BL and David discuss Prince’s new music video that pays tribute to the scores of teens and children affected by gun-related violence every year; the Twitterification of Twitter; the crumbling of the college degree barrier; the National Voter Registration Day media takeover; Coca-Cola’s interest in the marijuana industry; dancing lessons for NFL players; the opening of Bud Light’s Victory Fridges; an update to the Social Media Guru list; augmented reality applied below ground; Arby’s tattoos the meats; the hacking of our website; who is getting raises and who is not; the New York Times’ video case study of the Tylenol poisoning; and much, much more.
Amazon Home Robots & Facebook Dating App
Episode 227: BL and David discuss Amazon’s new secret program to develop domestic robots; Comcast’s post-Net Neutrality slow lanes; the satisfying settlement over the Starbucks discrimination case; Gmail’s redesign and security features; MoviePass Unlimited returns; Surly Brewing seeking a cease and desist letter from Netflix; handheld holograms; Facebook’s sorry ad; Google Analytics’ data wipe; Facebook’s dating app; Gibson’s Chapter 11 troubles; Twitter’s password “bug”; Amazon’s truck delivery program;…and much, much more.
Drake’s God Plan Video
Episode 217: BL and David discuss Drake’s generous video budget; the Beyond Social Media Show’s entre on Amazon Echo; an antidote to depressing news; Amazon Echo’s ignore feature; the Olympics’ accidental P.F. Chang’s branding; Surly Brewing’s killer content marketing example; Domino’s Dom Juan Tinder chatbot; 20+ hilarious tweets by single people that will make you laugh, then cry; Bronx Zoo’s roach Valentine’s; life in social media algorithm hell; sexist Doritos; Nastygrammers; David’s love/hate relationship with The Full Monty newsletter; Olympic swarm drones; Boston Dynamics’ freaky door-opening robot; inside Facebook’s two years of hell…and much, much more.
Guggenheim Punks Trump & Elton John’s 360 Retirement Tour
Episode 217: Co-hosts B.L. Ochman and David Erickson discussed the Guggenheim Museum’s punking of Donald Trump with a golden toilet; the Finnegans beer augmented reality Super Bowl commercial; one-star Paris reviews; how Burger King educated consumers about Net Neutrality with Whopper Neutrality PSA ad; get out the vote postcards; Elton John’s 360 retirement tour trailer; Budweiser’s Big Data focus; Facebook’s newsfeed fail; the Super Bowl America deserves; the Twitter follower factory; plus great new apps and stats you should know…and much, much more.
Bud Light’s 6-Second Dilly Dilly Ad & Bloomberg’s Twitter TV
Episode 211: David Erickson discussed the Bud Light Dilly Dilly commercial that ran during the Thanksgiving Day NFL game; Bloomberg’s imminent launch of its 24-hour news network on Twitter; Facebook’s suicide ideation AI; Facebook Shadow Profiles; Instagram subscribeable hashtags; Twitter’s affordable firehose; Snapchat’s new Audience Filters; the love of heavy metal music; Spotify’s ambitions to become a music label with the acquisition of Soundtrap; Sesame Street’s culturejacking of Stranger Things 2 with its Sharing Things parody video; Gamefly’s ridiculous cowgirls commercial; Paris Hilton’s false claim of inventing the selfie; plus great new apps and stats you should know…and much, much more.
Justin Timberlake Busted & Facebook Hates Cats
Episode 163: BL and David discuss Justin Timberlake’s voting booth selfie; the massive Distributed Denial of Service attack that crippled the Internet; Miss Iceland’s withdrawal from a beauty pageant over body shaming; Twitter’s decision to shut down the Vine app; Facebook’s problem with cats; LinkedIn’s update of the Endorsement and Skills algorithm; Budweiser’s self-driving beer run; fake NASA livestreams; Google’s declaration of a mobile-first world in search; rappers for Hillary; Amazon’s personal mini drones patent; the #TrumpANovel tweets; Squarespace’s one-page mobile sites; the Skittles photo lawsuit; Facebook’s cloning of Snapchat Stories; and much, much more.
Amazon Prime Video Direct & Racist McShootface
Co-hosts B.L. Ochman & David Erickson discussed the Facebook trending stories controversy; Amazon’s new Video Direct program; George Zimmerman’s attempt to auction the gun he used to murder Trayvon Martin; programmable Amazon Dash buttons; Budweiser’s rebranding of America; Donald Trump posing as his own publicist; IABC’s plea for fee-free content; a Text and Die billboard; the Dalai Lama’s interactive atlas of emotions; voice search keyword research; a potential Google VR headset; a Canadian matchmaking service; plus great new apps and important stats and a lot of stuff in between.
GoDaddy Super Bowl Commercial & Comcast Antagonizes Customer
Co-hosts B.L. Ochman & David Erickson discussed GoDaddy’s recently-pulled puppy Super Bowl commercial; Comcast’s customer service department antagonizing customers; an online bullying incident that spirals out of control; and a lot more.