Beyond Social Media Show, Episode 36, Feb 22, 2014 Worst Digital Cases Nestle’s recalls Hot Pockets stuffed with 8.7 million pounds of “diseased and unsound animals” but does not make a public apology or explain how anyone can miss 8.7 million pounds of anything Brilliant 7th grader builds functioning Braille printer out of Legos. It’s
Beyond Social Media Show, Episode 34, Feb 15, 2014 Worst Digital Cases 1-800-Flowers bad Valentine’s Day Service Facebook now has 50 choices for selecting gender – including “Gender Fluid” Yes, you’ll probably get screwed by the Time-Warner Comcast merger Barbie Models in Sports Illistrated 50th Anniversary Swimsuit Issue Best Digital Cases AirBnB offers reporters better
Beyond Social Media Show, Episode 31 Worst Digital Cases Mashable’s Link Bait GooglePlus rant by an author who doesn’t use GooglePlus. Sheesh! Facebook Jumps the Shark (Really) Dennis Rodman’s Incoherent North Korea Rant Target disses plus-sized models Best Digital Cases Shoppable Hangouts are Here Schwartz Flavor Shots: The Sound of Taste IKEA Crowdsourced Social Catalog
Beyond Social Media Show, Episode 28 Worst Digital Cases Microsoft developing smart bra to prevent emotional over-ating SpaghettiOs apologizes for Pearl Harbor Tweet Auto insurance company uses Paul Walker’s death ss Opportunity to promote itself on Twitter Billy Joel to serve as house band at Madison Square Garden Best Digital Cases Terrific Anchorman2 PR Punch
Anchorman 2 star Will Ferrell serves as the actual anchor for a newscast of North Dakota’s KXMB TV as part of an earned media campaign to generate publicity for the movie.
You have to the enjoy the story behind a recent Twitter engagement with The Gap and a thoughtful commuter in New York City, Arsalan Iftikhar – He tweeted about a Gap billboard ad that was defaced with racial slurs at a New York City subway stop. What does Gap do that makes this a social